The new Dyson Airwrap ID relies on app connectivity and intelligent temperature control. Perfect hair styling without heat damage is now possible.
With the Airwrap i.d. Multi-Styler and Dryer* from the hair care sector, the British technology company Dyson is presenting its first app-compatible tool. The new version of the award-winning device is now equipped with wireless Bluetooth technology, making styling easier and more optimized, Dyson announced on Thursday, September 5, 2024. According to this announcement, users can personalize their hair profile and automatically create, style, and fix curls with just one click.
New Dyson Airwrap i.d. is here: with app connectivity via Bluetooth
The versatility of the Dyson Airwrap i.d. Multi-Styler and Dryer has been enhanced by three new attachments, bringing the total to 19 different attachments available. Additionally, Dyson engineers have developed an “i.d. curl” personalized styling sequence that can be used with the curling attachments. In the MyDyson app, users can specify their hair type, hair length, and power level to create their hair profile, after which the tool automatically recommends a perfect curling routine.
View the new Dyson Airwrap ID in the Dyson online shop
With one push of a button, i.d. curl activates three steps for perfect, even curls. It wraps, styles, and fixes the hair, making curling so easy. Temperature and airflow are intuitively controlled based on styling preferences.
“User feedback has shown that they appreciate a certain level of comfort in their products. For us, connectivity is about developing options that help them get the most out of their Dyson tools,” explains Low Chen Nyeow, Associate Design Manager at Dyson Beauty. i.d. curl offers ease of use and a personalized experience at the same time. Based on the individual profile, the app guides users through each step to facilitate curling. The customizable airflow and temperature settings adjust the temperature for thermal comfort based on personal wishes, and maintenance notifications remind users to clean the filter. “New attachments also emphasize that the styling tool is suitable for all hair types and does not cause heat damage,” Nyeow further explains.
Three new attachments
According to Dyson, these three new attachments enhance the versatility of the tool, making it suitable for all hair types:
- Conical Airwrap curling attachment for perfect curls: The shape and geometry of the curling attachment allow styling close to the hair roots. The multidirectional barrel creates curls both clockwise and counterclockwise with just one cylinder attachment. The Coandă airflow ensures that hair is automatically attracted and wrapped in both directions.
- Waves and Curls Diffuser for shaping natural curls: By using the Coandă effect, air is released from the openings and accumulates on the inside of the barrel. The airflow creates a gentle swirl. This enhances and defines natural waves with a rounder finish.
- Precision nozzle for a smoother finish: The precision nozzle utilizes the Coandă airflow to accelerate air over two curved surfaces. Two airstreams meet to create an even airflow – for a smoother and more consistent result.
The Airwrap Multi-Styler and Dryer now features a total of 19 commercially available attachments for even greater versatility with the addition of the three new ones. Each set will be delivered with six attachments in a presentation box designed by Dyson, the company announced at the product launch. Owners can also explore the full range of attachments to complement their sets.
Avoiding heat damage: temperature stays below 150 degrees
The Dyson Airwrap i.d. Multi-Styler and Dryer* uses primarily air, in addition to heat, to change the bonds within the hair structure and transform it into a new style. The use of air helps add volume to the curls and avoids heat damage. The tool features intelligent temperature control to measure and regulate heat. By keeping the temperature below 150 degrees Celsius, it protects hair from heat damage and maintains shine across all hair types.
The new Dyson Airwrap is powered by a Dyson Digital Motor V9 developed by an internal expert team. In conjunction with the unique styling attachments, the motor styles the hair without extreme heat and with the use of air.
Regular maintenance of the Dyson Airwrap i.d. ensures optimal functionality. Through the MyDyson app, users can now check their filter status and view instructions for filter cleaning as well as troubleshooting. Additionally, a white LED on the tool blinks when it is time to clean the filter.
Two different execution sets available in two colors each
To enhance the user experience, Dyson announced that there will be a phone/tablet holder on the lid of the presentation box to facilitate the initial connection and setup of the i.d. curl for this smart beauty tool. The Airwrap i.d. Multi-Styler and Dryer* comes in two different execution sets for different hair types:
- Dyson Airwrap i.d. Straight+Wavy: Suitable for straight to wavy hair, this set includes, among other things, the 40 mm long Airwrap curling attachment and the drying and flyaway-smoothing attachment.
- Dyson Airwrap i.d. Curly+Coily: Suitable for curly to coily hair, this set includes the new waves and curls diffuser and the wide-toothed comb attachment.
- For the Curly+Coily execution in Violet Blue and Topaz at dyson.de
- For the Curly+Coily execution in Ceramic Patina and Topaz at dyson.de
Both executions also include the new conical Airwrap curling attachment, the smoothing brush, the large round volumizing brush, and the fast-drying attachment. The Dyson Airwrap i.d. Multi-Styler and Dryer has been available since September 5, 2024, for a price of 549 euros (RRP) in Ceramic Patina/Topaz or Vinca Blue/Topaz in all Dyson demo stores and on the Dyson online shop. During Dyson’s summer sale, you can currently find some devices heavily discounted, some even up to 100 euros cheaper. The Purifier Cool Gen 1 particularly impressed us, and we will share what the device is capable of.
Global research and technology company
Dyson is a global research and technology company with facilities in Singapore, the UK, Malaysia, Mexico, China, Poland, and the Philippines. Since its founding in 1993 in the UK, the company, initially known mainly for its vacuum cleaners, has steadily grown and now has an international headquarters in Singapore, two technology campuses in the UK, and another ten development and research centers worldwide. Dyson employs 14,000 people globally, including 6,000 engineers. The company sells its products in 85 markets and over 250 Dyson Demo Stores worldwide.
View the new Dyson Airwrap ID in the Dyson online shop
Dyson is investing £2.75 billion to develop revolutionary products and technologies, including new energy storage technologies, electric motors, sensor and image processing systems, robotics, machine learning, and AI. Additionally, the technology company is investing half a billion pounds to expand its research and technology development in the beauty portfolio. In the next four years, 20 new beauty products are to be launched to deepen the understanding of hair types and damage and further diversify Dyson’s beauty technology.
Even after the Dyson Weeks discount promotion ends, it’s worth checking out the online shop* of the high-class technology manufacturer. Current summer offers include the Dyson Gen5detect Absolute, which is also the top model among Dyson’s cordless vacuum cleaners: The premium cordless vacuum is temporarily available for 779.00 instead of 929.00 euros* – a strong discount of 150 euros.