Ayelet Tzarfati Rosen, co-CEO of Ikon and director of retail: “Today we present record results of 2021 based on the effective deployment, the unique shopping experience of iDigital chain stores and the growing demand for Apple products, as reflected in the sharp increase in redemptions in identical stores. Meanwhile, in 2021 we launched the iDigital goodiz network for the sale of mobile accessories which offers a unique shopping experience with a huge variety of accessories and the company’s initial appeal also to the audience of Android users. So far, 3 branches have been opened that are already successful and we intend to reach 20 branches by the end of 2024. “
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Roni Israeli, Co-CEO and Director of Distribution: “2021 was a great year. We ended the year with a sharp increase in revenue and profit, in light of growth in activity with existing and new customers. We were recently updated that our substantial customer in the field of distribution has received an official importer approval from Apple, for sale at the customer branches only, which is expected to take effect in a few months. Apple products in Israel enjoy high demand and the company intends to find alternatives to products that would be purchased by the customer. Meanwhile, we recently completed the acquisition of a visual company through which we expanded our activities to import, market and distribute computers, peripherals and software from other leading brands besides Apple. In light of all this, we believe that despite the granting of the import permit to the customer, there is not expected to be a deterioration in the operating results of the distribution area in 2022 compared to 2021.