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Ithaca Holdings may reveal a deal to acquire Bumble for $1 billion

Bumble’s shares surged 50% on Monday after reports it is in advanced talks to be acquired for $1bn by Ithaca Holdings, a technology investment firm.

The dating app, launched in 2014 by Whitney Wolfe Herd, saw its stock market valuation jump to $580m following the news, though it remains far below a 2021 peak of $14bn. Ithaca could announce a deal as early as this week, according to the Wall Street Journal.

Inside the Advanced Billion-Dollar Talks

Bumble’s shares soared by almost 50% on Monday after reports it is in advanced talks to be bought for around $1bn (£757m).

Technology investment firm Ithaca may reveal a deal to acquire the Texas-based company by the end of the week, as reported by the Wall Street Journal.

The jump in Bumble’s shares pushed its stock market valuation to over $580m.

This amount remains significantly lower than the over $14 billion it achieved following its Nasdaq listing in 2021.

The BBC has contacted Bumble and Ithaca for comment.

Industry Headwinds and Changing User Habits

The company’s valuation surge comes amid broader challenges in the dating app industry.

Growth has slowed across the sector and user engagement has waned.

Ithaca Holdings may reveal a deal to acquire Bumble for $1 billion
Photo: kahawatungu.com

A 2025 report by media watchdog Ofcom found adults in the UK were spending less time on dating apps compared to three years earlier.

Other dating companies have also faced declining investments because apps have had difficulty convincing users to pay for their services.

Whitney Wolfe Herd’s Vision and Workforce Cuts

Bumble was established in 2014 by Whitney Wolfe Herd, who also co-founded the prominent dating app Tinder.