Jonathan Margie’s Bold and Provocative Marketing Strategy for New Song ‘Cry’

by time news

2024-02-06 07:27:48

Jonathan Margie Hit the red carpet this past week at two major music events, one was the pre-ceremony for the prestigious Grammy Awards and the other was a Spotify event dedicated to the year’s most promising artists. Despite the prestigious and exciting events, the singer got into a storm when, at the pre-Grammy ceremony, he didn’t wear the yellow abductees pin on his shirt lapel, but made sure to issue a quick statement that he apologizes and admits he made a mistake when he didn’t wear it. Now, in a bold move, the singer is marketing his new song in a rather provocative and uncharacteristic way.

Yonatan Margi (Photo: Yeh’ach)

Margie, as you know, has been in LA for the past few months promoting his international career. In recent weeks, he has been working mainly on his new song “cry”, and how did he decide to promote the song in a way that would attract the most attention? Naked of course. The star recorded himself singing the song in question in various scenes, in one of which he is photographed in the shower, naked as on the day he was born, but don’t rush to get excited, because he has pixelated his private parts so that they won’t see anything. These days, by the way, the singer parted ways with the PR and strategy office that accompanied him in recent years and signed with the “Minkovsky Communications” office, which also represents the singer, among other things Itay Levy.

Margie promoting the new song (photo: Instagram screenshot)

Just at the beginning of the week, we interviewed Margie’s partner here at TMI, Anna Zak who talked about the couple’s intriguing relationship: “We have known each other for a long time, and little by little we started talking and got to know each other more deeply and discovered that we really connect and that’s it, it just happened. In the end we are people from the same world, the same industry, going through the same things, in the end it It was natural in my eyes for us to connect, but it was strange for us too. We’ve known each other for years and suddenly it came out of nowhere, but it’s fun and good for us.”

Anna Zak (Photo: Or Gefen)


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