2024-09-13 22:13:25
The tradition of changing the logo on the Barça shirt thanks to Spotify is writing a new chapter destined, once again, to make history.
This time the chosen artist has been the Colombian KAROL Gthe Latin singer with the most streams in the last four years on Spotify worldwide. A music icon who has made the entire planet dance with songs like PROVENZA, TQG or QLONA; in fact, her songs appear in more than 100 million playlists created by Spotify users.
KAROL G’s iconic thorny heart will be worn for the first time on the Barça shirt in a Liga F match for the women’s team, this Saturday 13 April against Villarreal. A week later, on Sunday 21 April, the men’s first team will play the Clásico at the Bernabéu with the same emblem on their chest.
This new logo change pays tribute to those people who change the rules of the game, who overcome barriers and who leave a legacy to new generations by expressing themselves as they are.
La Bichota, like the Barça players, is an inspiration to many people. And her role has been key in taking Latin music to new levels of global success.
“The heart symbol represents what became the Bichota style, a moment in my life where I found strength, resilience and support. Thanks to Spotify and FC Barcelona, seeing it on the front of a shirt that inspires so much of that same energy is really important,” said Colombian singer KarolG.
Por: FCB