KPop Demon Hunters Ascends to Netflix Animation Throne, Anime Gains Momentum
Netflix viewership data for the week of July 21-27, 2025, reveals a continued dominance for KPop Demon Hunters, alongside a surge in popularity for several anime series. The Sony Pictures Animation film has not only secured the No. 2 spot on the English Film List but has also become the streaming giant’s most-watched animated film of all time.
KPop Phenomenon Continues to Captivate Audiences
KPop Demon Hunters amassed an impressive 26.3 million views in its sixth week of release, demonstrating remarkable staying power. The film, directed by Maggie Kang (known for her work on The LEGO Ninjago Movie) and Chris Appelhans (Wish Dragon), follows a trio of Kpop superstars – voiced by Arden Cho, May Hong, and Ji-young Yoo – who secretly battle demons. Their latest challenge comes in the form of a rival boy band concealing a sinister secret, led by Ahn Hyo-seop, known for his role in Business Proposal.
“That’s how it’s done, ladies!” a company release exclaimed, highlighting the film’s success. Beyond the film itself, the original soundtrack is also making waves, with HUNTR/X’s “Golden” reclaiming the No. 1 position on the Billboard global charts. The film’s characters, Rumi, Mira, and Zoey, have also resonated with international audiences, appearing on Top 10 lists across multiple countries ranked by Netflix.
Anime Series See Significant Gains on Netflix
The week also saw a strong performance from anime series on the platform. The Japanese-produced Sanrio show, My Melody & Kuromi, debuted at No. 2 in the non-English TV category, garnering 4.3 million views. Season 2 of the supernatural comedy, And Da and, landed at No. 3 with 3.1 million views, while Tougen Anki, a series centered on a demon-blooded protagonist seeking vengeance, secured the No. 10 spot with 1.6 million views.
.
Notably, Season 2 of The Sandman, the adaptation of Neil Gaiman’s graphic novel, reached No. 4 on the English TV charts in its third week. Untamed held the No. 1 position on the English TV list, and Squid Game Season 3 continued its reign as the most popular non-English show.
The continued success of KPop Demon Hunters and the rising popularity of anime underscore Netflix’s commitment to diverse content and its ability to connect with global audiences. The platform’s data suggests a growing appetite for both innovative animated features and compelling international series.
