Target’s Circle Week: Massive Discounts on Disney Lego Sets, Including 50% Off Young Simba
Target Circle members can unlock significant savings on a wide range of Disney Lego sets during the retailer’s Circle Week sale, but the most compelling deal is on the Young Simba display model. The 1,445-piece Lion King Lego set is currently available for a record low price of $64.39 – a substantial reduction from its original price of $130 – for those enrolled in Target’s free rewards program.
To take advantage of the offer, shoppers simply need to sign up for the Target Circle program. While Target’s website advertises a 30% discount based on a Manufacturer’s Suggested Retail Price (MSRP) of $92, Lego’s actual retail price for the Young Simba set is $130, translating to savings exceeding 50%.
Competitors Amazon and Walmart are offering a 20% discount, bringing the price down to $92, but experts suggest acting quickly. “This Target deal is unlikely to last throughout the entire sale period,” one retail analyst stated, “especially with Amazon Prime Day 2025 looming this week.” The Target Circle Week sale concludes on July 12.
The completed Young Simba model measures over 11.5 inches tall and is part of Lego’s “black box” series, designed primarily as a display piece for adults. Despite its focus on aesthetics, the model features a movable head, allowing for varied poses. Lego’s Young Simba building set is lauded as a faithful recreation of the on-screen character and is considered an excellent value at this reduced price. The Lego Builder app can assist builders with zooming and rotating the model for a more detailed construction experience.
For those seeking a more affordable or less complex option, the smaller Simba Cub Set is available for $16 (originally $20). This 222-piece set builds a 4-inch replica of Simba and offers increased posability with a rotating head, movable legs, and swiveling tail. It also includes accessories, making it suitable as both a display item and a playset for younger fans.
Beyond the Lion King sets, Target Circle Week features discounts on other Disney Lego builds. Classic Disney enthusiasts can find the 1,103-piece Magic of Disney display model for $70 (originally $100) at Target. Amazon and Target are also offering the 811-piece Walt Disney Tribute Camera for $67.19 (originally $100). Pixar fans can save over 50% on the iconic house from the movie Up.
Amazon is also offering its first-ever discount on Lego’s model kit featuring the rooster from Moana 2.
Deals extend to The Lion King Blu-ray collection, with the original film and the 2019 live-action remake available on 4K Blu-ray at discounted prices on Amazon. The Mufasa: The Lion King Steelbook Edition is available for $45 on Amazon, though the standard Blu-ray edition, priced at $15.33 with a coupon applied, may be a more economical choice.
