Mada Media Appoints Mansour Al Sabahi as New CEO, Eyes Enduring Growth in Dubai’s advertising Sector
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Mada Media Company PJSC has appointed Mansour Al Sabahi as its new Chief Executive Officer, signaling a strategic push towards innovation and sustainability within Dubai’s dynamic outdoor advertising landscape. The appointment, approved during a board meeting led by Chairman Mattar Al Tayer, positions Al Sabahi to spearhead the company’s growth in alignment with the enterprising Dubai Urban Plan 2040.
Leadership Transition and Board Confidence
the decision to appoint Al Sabahi was met with enthusiasm from the board. According to a company release, Chairman Al Tayer stated, “I am pleased to announce the appointment of Mansour Al Sabahi as CEO of Mada Media Company, wishing him success in his new position, and affirming the confidence of the Board of Directors in the leadership capabilities and distinguished experiences he possesses, which will enable him to lead the company towards achieving the strategic goals and objectives for which it was established.” This endorsement underscores the board’s belief in Al Sabahi’s ability to navigate the evolving media sector.
Strategic Focus: Sustainability and Urban Integration
al Sabahi expressed his gratitude for the board’s confidence and outlined his initial priorities for the company. “At this stage, we will focus on consolidating the company’s role in developing the outdoor advertising sector in a way that enhances the beauty and sustainability of the city of Dubai and keeps pace with its global status,” he said.
He further emphasized the company’s commitment to supporting the broader urban progress goals of Dubai. “We will also focus our efforts on supporting the establishment of an integrated urban system in the sector, in line with the objectives of the Dubai Urban Plan 2040, by contributing to stimulating growth, creating qualitative investment opportunities, and strengthening partnerships with local and international investors, in line with the vision of the wise leadership and its aspirations for a more sustainable and prosperous future.”
A proven Track record in Finance and Public Sector Partnerships
Al Sabahi brings to Mada Media a wealth of experience spanning over 15 years in finance, investment, and strategic governance. Prior to joining Mada Media, he held a prominent position at the Roads and Transport Authority in Dubai, ultimately serving as Director of the Authority’s Commercial Affairs and Investment Department.
His tenure at the RTA was marked by success in fostering public-private partnerships. One official noted that Al Sabahi’s “administrative planning and effective communication skills, and the
his expertise in financial markets,corporate finance,and risk management is expected to be invaluable as Mada Media pursues new growth opportunities.
The appointment of Mansour Al Sabahi signals a new chapter for Mada Media, one focused on leveraging innovation and strategic partnerships to contribute to Dubai’s continued growth and sustainability.
