Marbel Group, a company specialized for over 30 years in high-end children’s clothing, signed an agreement for the expansion of its customer portfolio, which led to the licensing of Vivetta. An important acquisition that strengthens the constant commitment of the Apulian company in research and experimentation in the kidswear sector on the national and international territory.
“I am very happy with this new license which further expands our brand portfolio in the child segment – explains Giuseppe Cariello, founder and CEO of Marbel – and which is thus enriched with a sophisticated and fun line. Our ability to respond with great professionalism to the needs of different brands in terms of style and occasions of use is a great strength for us. Our ability to create quality products, absolutely Made in Italy and distributed nationally and globally, places us today as a very interesting partner for those who want to develop their presence in the childrenswear segment “.
Also satisfied Vivetta Ponti, founder and creative director of Vivetta: “Since I started the Kids collection I have been very passionate about kidswear because it gives me great freedom of expression – she explains -. The idea of being able to create a mini-me for the Vivetta woman has always intrigued me. The new partnership with Marbel Group represents a further, important step in the growth path of the brand. I am sure that the agreement between two such similar realities will bring great value to the collection, developing an exclusive product, the result of the creative vision of the brand and the know-how of a solid experience made of craftsmanship and professionalism. I am very proud and excited for the start of this new project “.