Marketing campaign to do sport by imitating Olympic stars is underway – Well being and Wellbeing

by times news cr

2024-06-12 21:26:36

(ANSA) – MILAN, JUNE 12 – In view of the Paris 2024 Video games, the Worldwide Olympic Committee (IOC) has launched the ‘Let’s Transfer and Have a good time’ initiative, created in collaboration with the World Well being Group (WHO ) to ask the best variety of folks to train throughout the summer season, additionally emulating the performances of world sports activities stars.
The target, we learn in a be aware, is to encourage folks to play sports activities for enjoyable and, on the similar time, assist and pay homage to the members within the Video games, inventing their very own strikes or imitating these of champions. Between dance steps, well-known poses and easy sporting gestures, everybody can carry out actions as they like, after which publish and share them on social platforms by tagging @Olympics and #LetsMove.
The initiative is a part of a worldwide framework traced by current research performed by the WHO in response to which the time devoted to bodily exercise is more and more reducing: 81% of adolescents don’t transfer sufficient and women specifically are much less lively boys. Typically, persons are extra prone to follow sports activities constantly when the actions provided are participating and accessible. For that reason, the Olympic Motion invitations you to rediscover sport by becoming a member of the Olympic champions to rejoice their successes in Paris 2024.
“Athletes from all around the world are making ready themselves – defined the president of the IOC, Thomas Bach – with their exploits, they are going to encourage and encourage everybody to personally tackle new challenges to stay a extra lively, more healthy and happier life” . To encourage everybody to play sports activities subsequent summer season, among the female and male athletes who’re coaching for the video games are additionally becoming a member of the initiative, together with gymnast Noemi Romero, rugby participant Eduardo Lopez and Olympians comparable to Alistair Brownlee and Lindsey Vonn .
This 12 months, Let’s Transfer and Have a good time can also be the theme of Olympic Day: on June 23, greater than 110 Nationwide Olympic Committees, along with the Olympic venues and the Olympic Motion, will set up collective occasions and digital activations all over the world, to present everybody has the chance to train. (HANDLE).


2024-06-12 21:26:36

You may also like

Leave a Comment