Matrix is ​​undergoing a facelift: two senior appointments in the company

As part of her new position as the leader of the field, Lieberman will have faith in increasing sales and expanding the department’s portfolio of advanced solutions. Lieberman has over 17 years of experience in various management fields in the industry. Among other things, in her previous positions she established the operations of Veeam in Israel and for the past ten years she served as the CEO of the company, and before that as the regional manager of the start-up company Nogacom. In her more distant past, she was the CEO of Nobel Israel for seven years She has a degree in industrial engineering and management from the College of Management.

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As the leader and technical manager of the data protection field, Friedman will be responsible for examining new products and adding them to the department’s advanced product basket, and for providing assistance to the sales and technical teams in locating, examining, and recommending a solution that will accurately meet the customer’s needs. Friedman has 30 years of experience in the world of data protection in the fields of development, sales and implementation of solutions for the largest organizations in the Israeli market and in the world. For the past six years he was a senior technical engineer at Veeam and before that for about 15 years an engineer at EMC/Dell. He holds a master’s degree in business administration from the University of Phoenix, USA and a bachelor’s degree in computer science from the Open University.


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