MEOVV’s MAMA Awards Appearance Sparks Debate Over Awards and Hong Kong Tragedy
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A viral TikTok video highlighting the K-pop group MEOVV’s demeanor before, during, and after the 2025 MAMA Awards has ignited a conversation about the fairness of the awards show and a recent tragedy in Hong Kong. The group, signed to THE BLACK LABEL, delivered a well-received performance but ultimately did not receive any accolades.
The Mnet-hosted MAMA Awards, held over two days, concluded recently, and MEOVV was among the performers on the first night. Following the event, a TikTok video posted by user @meollday quickly gained traction, contrasting the group’s energy at the airport with their appearance at the awards show and upon leaving Hong Kong. The video’s creator lamented the outcome, posting, “Mama Award, what did you do to my girls? Give them back their prize.”
The video’s implication – that the group’s subdued mood stemmed from disappointment at not winning – resonated with many online. netizens expressed frustration, questioning why MEOVV would participate if recognition wasn’t forthcoming. Some directed criticism toward the state of the MAMA Awards in 2025, arguing that the group was deserving of an award.
A gesture of Respect?
However, the narrative quickly expanded beyond award show grievances. Many fans suggested that MEOVV’s more reserved behaviour wasn’t necessarily linked to the MAMA Awards at all, but rather a sign of respect for a recent tragedy in Hong Kong involving fires. This option explanation gained meaningful traction, offering a more compassionate interpretation of the group’s demeanor.
The contrasting interpretations highlight the complex interplay between public perception, artist vulnerability, and global events within the highly scrutinized world of K-pop. The situation underscores the sensitivity required when interpreting the emotional states of performers, particularly in the wake of both personal setbacks and broader societal tragedies.
Who: The K-pop group MEOVV, signed to THE BLACK LABEL, became the center of online discussion. Fans, netizens, and the group’s label were all involved in the unfolding narrative.
What: A TikTok video sparked debate regarding MEOVV’s perceived disappointment at the 2025 MAMA Awards versus a possible display of respect following a tragic fire in Hong Kong. The group performed at the awards show but did not win any awards.
Why: The video’s creator questioned the awards show’s fairness,while fans debated whether MEOVV’s subdued demeanor stemmed from losing or from mourning the Hong Kong tragedy. The incident highlights the pressures faced by K-pop groups and the sensitivity surrounding public reactions to global events.
How it ended: The situation remains unresolved. While the debate continues online, MEOVV has not officially addressed the speculation. The incident concluded with increased scrutiny of the MAMA Awards and a broader conversation about respecting artist privacy and acknowledging global tragedies.
