2024-08-27 12:05:21
Thursday, August 22, 2024 – 20:25 WIB
WhatsApp Business App. Photo: WABetaInfo
jpnn.comJAKARTA – WhatsApp has prepared three new features for MSME business actors to optimize their marketing more optimally.
The three new features are prepared for WhatsApp for Business and WhatsApp Business Platform service users.
This optimization is done through new forms of interaction and artificial intelligence (AI).
“First, there is the Meta Verified feature, this feature was released about three to four weeks ago,” said Head of Industry Meta Indonesia Aldo Rambie in a session with the media at the WhatsApp Business Summit 2024 in Jakarta, Thursday.
The feature is described as a feature that can verify the business owned by the user, in this case the owner of the WhatsApp for Business and Business Platform account.
The verified mark will be visible in the form of a blue tick, and can be obtained by the account owner by subscribing.
The presence of the verification mark is expected to increase customer trust.
The symbol is displayed on the WhatsApp Channels and Business pages of the account owner, making it easy to share on social media and websites.
WhatsApp has prepared three new features for MSME business actors to optimize their marketing more optimally.
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