2023-05-19 10:06:22
Il Michelangelo’s iconic sculpture David is in trouble again over alleged obscenity. An image of the symbol of Renaissance male beauty was deemed inappropriate for underground Glasgow, Scotland due to the statue’s nudity. The ad was for the Barolo restaurant in central Glasgow, which is part of the Drg group of hospitality establishments. The poster showed David eating a slice of pizza and carried the phrase “There is nothing more Italian”.
The company that manages the advertising spaces of the Glasgow underground rejected the initial image of David proposed by Barolo, requesting a second version after the stickers of the Italian flag on the groin area “were not big enough”Nadine Carmichael, head of sales and marketing at Drg Group, told the BBC.
Drg Group director Mario Gizzi said his company was “bewildered” by the initial decision. “It’s a globally recognized work of art,” he told Scottish newspaper ‘The Herald’. “It’s shown in schools. People from all over the world travel to see it in Florence. It’s not 1500 anymore, it’s 2023. Are we really saying Glaswegians can’t stand to see a naked statue?”
Final Barolo restaurant commercial, fully reprinted and approved by Global for display, features life-cut marble sculpture.
The sculpture recently made headlines after some parents complained about its inclusion in the curriculum of a private school in Florida, so much so that principal Hope Carrasquilla was fired, for having authorized the photo of David to be shown to students of a class at Tallahassee Classical School. The incident went around the world. Carrasquilla and her family were later invited by the mayor of Florence, Dario Nardella, to see the statue in person at the Galleria dell’Accademia. The visit of the former principal and her family took place at the end of April at the expense of Friends of Florence, a non-profit association of US patrons.
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