Yesterday was the first day that Activision Blizzard, Sony PlayStation and Microsoft Xbox executives gathered in Brussels. belgium to meet with the EU committee to discuss the meeting and announced Microsoft’s acquisition of Activision Blizzard.
Of course, in such a meeting there was a rather tense atmosphere. During the conference, Activision Blizzard criticized Sony for trying to block a deal in order to continue its leadership in the video game market. Even though it has been 2 decades
“The task of European regulators. is to protect consumers in Europe. It’s not protecting the global market leader, Sony is trying to undermine that goal. to protect the dominance of the video game market they have been leading for the past two decades.
We are confident that regulators will find that the merger that we propose will increase the competition and create more opportunities for employees and better games for our players.” – Activision Representative
Microsoft thinks its two deals, with Nvidia and Nintendo, will be enough to convince regulators. Smith on the CMA: “Do you want to kill a deal and cement Sony’s position? Or do you want to open this [Call of Duty] up to 150 million more people?” pic.twitter.com/S1M3bmqEY5
— Tom Warren (@tomwarren) February 21, 2023
Meanwhile, current Microsoft president Brad Smith said the team “expected” Sony to cooperate by reaching out to Microsoft to discuss the deal. A pie chart from IDG shows that PlayStation will account for 80% of video game revenue in Europe by 2022, compared to 20% for Xbox.
“Sony can invest and all time to try to block this deal Or meet with us to discuss your concerns about future access to Call of Duty.
You want to break the deal And continue to take Sony’s position, or do you want to open the game? [Call of Duty] Reach 150 million more players?” – Brad Smith said.
The 150 million Brad Smith mentions is Microsoft’s prediction that more players will reach Call of Duty if Call of Duty gains access to the Nintendo platform with NVIDIA Geforce Now. 10 years with Nintendo and NVIDIA to bring many games including Call of Duty to both platforms.
Source: PSU, The Verge