Microsoft Upgrades Times | BizPortal

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In the last two years and since the outbreak of the corona plague the video calling platform of


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(ZM) has become one of the most popular in the world due to its ability to make multi-user video calls accessible, for convenient screen sharing, and for making work meetings.

The dire need to replace frontal meetings in the face of closures and the application of social alienation have led to many similar zoom applications, and especially in view of the fact that it was already recognized among many pre-epidemic employers, have become very popular.

Zoom is of course not the only one doing this, also Google Meets, Microsoft Teams, company


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(NYSE: RNG) and even Discord allow for a similar type of video calling, all of course under varying conditions.

And it seems that the heyday of the Zoom company and its characters will experience greater obstacles in the competition segment, when-


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(MSFT) announces a new version of its rival Teams platform, targeting the product primarily at small businesses. The product will include video calls, group chat, file sharing and a shared calendar, Microsoft reported.

for further reading:
>>> What does he know? Microsoft CEO sells half of his shares for $ 285 million (per article)

The new Teams version offered by the company, the first to separate from Microsoft’s cloud platform to which it has recently been pushing most of its users – Office 365 – is the Teams Essentials that the company sells at a fixed rebate of about $ 4 per month per user, when The service includes a group call ceiling of up to about 30 hours that allows up to about 300 participants in the call, and up to about 10 GB of cloud storage per user.

The giant reported that the new version is expected to be very easy to use, given that it will not be necessary to install the Teams platform itself for joining calls if you have ordered – that is, it will be possible to join through the browser. The application will include built-in integration with the competitor’s calendar


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(GOOGL), Google Calendar in conjunction with that of Microsoft, Outlook, and will also include a chat option.

“We understand what a difficult time small businesses have gone through in the last 20 months,” said Jared Sprato, vice president of Microsoft’s Modern Labor Division. The new job we are in “- he added.

Zoom offers its services at about $ 15 per month per user for its most basic product, which offers coverage for a period of about 9 months, with a time limit similar to that of Microsoft – 30 hours, but with a user limit of 3 – 100 times less per user Call, and cloud storage at least 10 times – only 1 GB per user. Zoom’s call service for businesses is sold at a price that is five times higher than what Microsoft offers – $ 20 per month.

RingCentrals “Essentials”, which offers a product similar to that of Zoom, offers its product at a price similar to that of Zoom for businesses, here too $ 20 per month, but limits its number of users to about 20 only for chat and phone calls. Its users who want to use RingCentral’s video calling platform will have to add an additional $ 8 per month for the option. The company charges $ 12 for its standalone video calling version, which only offers such calls.

When asked by Ringscentral’s head of marketing and sales, Jaya Kumar, to comment on the new product being marketed by Microsoft, the latter responded: “Small businesses are the beating heart of America. We have provided these businesses with a completely free video and chat service for these businesses since last year.

“Also, our free ‘RingCentral Video Pro’ solution offers additional plugins, such as live transcript, recording, presentation platform and all the capabilities that small businesses need in order to effectively connect with their customers and grow their business.” Zoom, on the other hand, has not yet responded to the publication when asked to do so.

Ringscentral and Zoom’s shares were hit as a result of Microsoft’s report, with both losing ground in recent days. On the face of it, Microsoft, with its huge customer base may benefit from being able to offer this service at lower profitability rates than its competitors in favor of capturing market share – i.e. at a cheaper price.

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