Moez-Alexandre Zouari, kingpin of the marriage between Casino and Teract

by time news

Moez-Alexandre Zouari. Jean-Christophe MARMARA/Le Figaro

PORTRAIT – The general manager of Teract knows the Casino group very well since he first built his fortune within it.

With 6% of the capital, he is far from being Teract’s largest shareholder. However, Moez-Alexandre Zouari is an essential protagonist of the marriage between Casino and the group of which he is the general manager. The 50-year-old is a rare specimen: “He’s a little distribution genius who has links with Jean-Charles Naouri, the CEO of Casino“, describes an observer of the file.

If Moez-Alexandre Zouari knows the Casino group so well, it is because he first built his fortune within it. This born merchant, grandson of a sugar importer in the port of Marseille, opened his first store on Boulevard de Ménilmontant in Paris in 1998. This point of sale soon passed under the Casino brand and became the first example of a achievement duplicated hundreds of times. Monop, Franprix, Casino supermarket, Leader Price: the 50-year-old will have tested all the group’s formats in franchise. He closely studies the behavior of customers. “When we first started out in proximity, we…

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