New appointment at Outbrain: Liron Avraham was appointed as the company’s operations manager

According to Insider Intelligence data, the size of the digital advertising market in Eastern Europe, Africa and the Middle East is expected to reach $43 billion annually by 2026. By expanding operations under Avraham, Outbrain plans to reach the growing audience of advertisers in these markets.

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The company’s focus also on Eastern Europe and the deepening of activity in the region occurs after the acquisition of the Swiss video platform vi about a year and a half ago, which operates widely in Eastern European markets including Romania and Poland.