Rolling Stone announced ‘The 100 Best Songs of 2024’ on the 3rd (local time) and said, “‘How Sweet‘ reflects New Genes’ progress in presenting experimental, fresh, and original music. “It continues,” he said favorably.
Rolling Stone said, “Since its debut in 2022, New Jeans has introduced a sound and genre not commonly seen in K-pop,” and “‘how Sweet’ is no exception, with energetic electropop beats and bright, resonant vocals providing a contrast. “It is indeed achieved,” he explained.
‘How Sweet’ was also named in ‘The 15 Best K-Pop Songs of 2024’ recently announced by PopMatters in the United States.
PopMatters commented, “It’s another surprising highlight in New Jeans’ discography.” He continued, “New Jeans radiates natural charm by giving in to the bouncy beats,” and added, “‘How Sweet’ is another peak song for those who strive to go beyond their limits.”
New Jeans’ popularity is also strong in Japan. NewJeans announced on the 4th by Yahoo Japan, Japan’s largest portal site, ‘Yahoo! Ranked 3rd in the musician category in ‘Search Target 2024’. This awards ceremony announces the rankings of people and works that have seen a sharp increase in searches this year, based on data from Yahoo Japan. New Jeans ranked at the top following famous local artists such as Number_i and mrs. GREEN APPLE, confirming their strong interest and influence in Japan.
they released their Japanese debut single ‘Supernatural’ in June of this year and were active in all areas, including entering the Tokyo Dome for the shortest period of time (1 year and 11 months) among overseas artists. Thanks to this popularity, New Jeans held the 66th Shine! event, japan’s most prestigious music awards ceremony. Received the Best Work Award for ‘Supernatural’ at the Japan Record Awards.
Simultaneously occurring, New Jeans will appear on Fuji TV’s ‘FNS Song Festival’, Japan’s representative year-end special programme, on the 4th.
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How does international recognition influence the success of K-Pop groups like New Jeans?
Interview with Music Industry Expert on New Jeans’ Rise in K-Pop
Editor of Time.news: Today, we are excited to have music industry expert Dr. Clara Yoon with us to discuss the remarkable achievements of the K-Pop group New Jeans and their latest single “How Sweet.” Dr. Yoon, thank you for joining us.
Dr. Clara Yoon: Thank you for having me! It’s a pleasure to discuss the dynamic landscape of K-Pop, especially in relation to New Jeans.
Editor: New Jeans has made headlines recently with Rolling Stone naming “How Sweet” one of the 100 Best Songs of 2024. What sets this track apart from typical K-Pop offerings?
Dr. Yoon: “How Sweet” showcases an experimental and fresh sound that resonates distinctively within the K-Pop genre. The combination of energetic electropop beats and luminous, resonant vocals reflects New Jeans’ commitment to originality and evolution. Their ability to blend various music styles is something that truly elevates their music.
Editor: Rolling Stone also noted how New Jeans has been pioneering a new sound since their debut in 2022. How do you see this innovation impacting the K-Pop industry?
Dr. Yoon: Their innovative approach is a breath of fresh air for the genre. By pushing the boundaries of sound, New Jeans not only attracts a diverse fan base but also encourages other artists to experiment. This sets a trend in K-pop where originality becomes a central focus, creating an environment ripe for artistic exploration.
Editor: PopMatters recently included “How Sweet” in their list of the 15 Best K-Pop Songs of 2024. How important is critical acclaim from international platforms for a K-Pop group like New Jeans?
Dr. Yoon: Critical acclaim from reputable international platforms considerably enhances a K-Pop group’s profile on the global stage. It validates their artistry and attracts wider audiences. For New Jeans, this kind of recognition reinforces their standing and can increase their marketability in Western countries, thus expanding their influence beyond asia.
Editor: New Jeans is also seeing significant popularity in Japan, even ranking third in Yahoo Japan’s ‘Search target 2024’. What does this suggest about their appeal in international markets?
Dr. Yoon: Their growing popularity in Japan indicates that they have successfully crossed cultural barriers. The K-Pop market in Japan is competitive, and ranking high reflects strong engagement and acceptance. This not only suggests a solid fan base but also a recognition of their high-quality production and relatable themes in their music.
Editor: They recently won the Best Work Award for their single ”Supernatural” at the Japan Record Awards. What does this achievement mean for their career trajectory?
Dr. Yoon: Winning such prestigious awards is a testament to their hard work and artistry. This recognition can lead to more opportunities,such as larger concert tours and collaborations with renowned artists.For New Jeans, it solidifies their status as an influential player in the K-pop scene, paving the way for further success in both domestic and international markets.
editor: as New Jeans continues to gain momentum, what practical advice would you offer to aspiring K-pop artists looking to achieve similar success?
Dr. Yoon: I would advise aspiring artists to stay authentic to their artistic vision while being open to innovation. Understanding their audience and market trends is critical. Building a strong online presence and engaging with fans directly can create lasting relationships that are pivotal for success in today’s music industry. Moreover,collaboration and networking with established artists can lead to valuable opportunities for growth.
editor: Thank you,Dr.Yoon, for sharing your insights on New Jeans’ remarkable journey and the evolving K-Pop landscape. It has been an enlightening conversation.
Dr. Yoon: Thank you for having me! I’m excited to see where new Jeans and the K-Pop genre go next.