As part of the latest financial report of Activision Blizzardit was revealed that the player base for Blizzard titles dropped by29% Since 2018, when the Activision side andKing The company sees the biggest losses of monthly users. In March of this year they registered 372 A million players in all the company’s games. while in June they saw about361 one million. Activision’s monthly player base dropped from100 To-94 million, while Blizzard’s rose from22 To-27 Million Viking dropped from250 To-240 one million.
This decrease follows an overall decrease in the number of players on average over the past 12 months. In June 2021, an average of 408 million players was recorded, meaning that there was a total decrease of 47 million in one year. One of the reasons why Blizzard is the only one in the plus is the launch of the expansion pack, World of Warcraft: Shadowland which gave a 7% jump in revenue.
If so, most of the declines in numbers are directed only at Activision and its series of Voice of Duty games on all platforms. Until 2019, Call of Duty was considered a troubled franchise at the time. At the time, almost no one knew what was coming (MW19 and Warzone), and every title that came up to that time received reasonable minus reviews, and more importantly, failed to bring millions of gamers back to the series.
But Modern Warfare 2019 has been released. The numbers of players broke all records. In the fourth quarter of that year, 128 million monthly players were suddenly reached. And it’s important to remember that the Battle Royale mode of the game was released in March 2020, about two months later.
Since that peak, there has been a decline in the number of players. The latest report shows 94 1 million monthly players. 40% less than a year and a half ago. This is of course due to some problems in the current games. Call of Duty Vanguard, the 2021 title was not well received. The lack of interest in another game featuring World War II, and the lack of innovations in the game, did not help bring in players. The battle royale mode, Warzone, has gone through two poorly reviewed seasons. Too many problems with the balance of the weapons, a map that not everyone liked, bugs, and lots and lots of cheats, kept gamers away, or at least reduced the desire to play the game.
To restore the situation to its original state, and even improve it. Activision Day is “going back to the roots”. The gaming giant is about to release the Modern Warfare 2 highly anticipated. A few months later Warzone 2 will also be released. The company apparently hopes that the old formula will work again, which it probably will, the question is how long players will stay, and whether the game developers will be able to fix the problems found in the current titles. Additionally, it will be interesting to see if these numbers increase with launch Overwatch 2 and Diablo 4 (under Blizzard). Activision is also automatically being acquired by Microsoft (awaiting approval), so on paper, the company’s games should reach more gamers around the world.