NVIDIA has changed and is no longer “a graphics company.” The company’s own CEO has his sights set on AI

by time news

2023-11-29 17:27:53

When the world thinks of NVIDIA, no doubt thinks about its status as a leader in the graphics card landscape. With decades of experience in this field, the company founded in 1993 It has gone through many phases. Even so, its new objective is what distances it furthest from the conception we have of it, and that is that from now on we can stop considering it a graphics company. AIs are your priority.

NVIDIA is no longer considered a graphics company

Despite continuing to make the best graphics cards for gaming, it is clear that the green team’s business has taken a different direction in recent years. Now a pillar of the AI ​​industry, we’re at a point where the popular perception of NVIDIA is that it’s still a graphics processor brand, but its financials don’t quite agree. Well, its economy and Jensen HuangCEO of the company.

As has been collected the Anglo-Saxon media Digital Trendsit seems that the swerve of NVIDIA It is much more than a matter of numbers, but rather it reaches the perception of the company itself. The change of course that has taken place is not only tangential, but strategic, and the president of the company it was very clear when making this turn.

Greg Estes, vice president of corporate marketing at the company, tells what this change was like: “Jensen sent an email one Friday night saying that from now on everything was going to be deep learning, and that we were no longer going to be a graphics company. By Monday morning, already we were an artificial intelligence company. “It literally was that fast,” says the executive.

Even so, there are several nuances to these statements, and a change like this does not mean that the greens are going to put aside their business as we know it and the gaming cards, but it is clear that the approach has led them to put all the meat on the spit. The RTX 5000 or 6000 for gamers they are not in dangerbut it is curious to see this trajectory that will mark its future as a giant of artificial intelligence.

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