Paris 2024 Olympics: “One year from the Games, we are entering a new phase”, rejoices Estanguet

2023-07-25 06:34:43

The signature of the LVMH group (owner of Parisian – Today in France), directed by Bernard Arnault, comes at a time when Paris 2024 is celebrating the transition to D-1 year of the event. In particular, it will participate in the design of Olympic and Paralympic medals (Chaumet), contribute products to hospitality programs (Moët Hennessy) and will be a partner of the torch relay (Sephora). While other activations are under discussion, the luxury group is also announcing a partnership with swimmer Léon Marchand, who broke the world record for the 400m medley on Sunday.