Deputized award due to injury treatment and personal schedule
Korean badminton star Ahn Se-young (Samsung Life Insurance) will not attend the 2024 Paris Olympics award ceremony prepared by the Korea Badminton Association.
The Badminton Association plans to hold the Paris Olympics award ceremony at the Arena Hotel in Miryang, Gyeongsangnam-do at 4 p.m. on the 30th.
Women’s singles gold medalist Ahn Se-young will receive 100 million won, and mixed doubles silver medalists Kim Won-ho (Samsung Life Insurance) and Jeong Na-eun (Hwasun County Office) will each receive 50 million won.
However, according to a Badminton Association official, Ahn Se-young will not participate due to injury treatment and personal schedules, and her team, Samsung Life Insurance, will receive the award on her behalf.
Ahn Se-young has remained silent after leaving a statement of determination toward the Badminton Association after the Paris Olympics.
This is interpreted as silence due to the conflict with the Badminton Association that has not yet been resolved after the Paris Olympics.
The Badminton Association has been greatly shaken by the audit of the Ministry of Culture, Sports and Tourism and the National Assembly’s Culture, Sports and Tourism Committee audit after the Paris Olympics.
The Ministry of Culture, Sports and Tourism announced the results of the Badminton Association’s audit and warned that if unreasonable systems and practices are not changed, special measures such as designation of a management organization and suspension of budget support will be taken.
On the 28th, the Badminton Association was searched and seized along with the Yonex Korea headquarters on charges of embezzlement, breach of trust, and violation of the subsidy law.
On the 23rd, the Badminton Association announced its position based on the results of the Ministry of Culture, Sports and Tourism’s audit, saying, “We recognize the current situation as the greatest crisis and an opportunity for further development and harmony, and to improve long-standing problems and improve the operation of the national team and the association. “We are doing our best,” he said.
The Badminton Association promised reform, saying, “We feel a great sense of responsibility for resolving the current situation,” and “We will actively revise the wrong systems and regulations so that the association can return to normal.”
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How can the Badminton Association rebuild trust with its athletes after recent controversies?
Interview between Time.news Editor and Badminton Expert: The Situation Surrounding Ahn Se-young and the Badminton Association
Time.news Editor (TNE): Welcome to our interview today. We’re discussing the recent developments regarding Ahn Se-young, the acclaimed badminton player who has recently achieved great success on the world stage. Joining me is Dr. Ji-hwan Kim, a specialist in sports management and an expert in badminton. Thank you for being here, Dr. Kim.
Dr. Ji-hwan Kim (DJK): Thank you for having me. It’s a pleasure to discuss such an important topic in Korean sports.
TNE: Let’s dive right in. Ahn Se-young has had an impressive run, recently winning the Women’s singles gold at the 2024 World Badminton Federation World Tour Super 750 Masters in China. However, she’s not attending the upcoming awards ceremony for the Paris Olympics. What are your thoughts on her absence?
DJK: Ahn’s absence due to injury treatment and personal schedules is unfortunate, particularly after such remarkable accomplishments. Celebrations like these help athletes feel valued and recognized, and they also inspire upcoming players. Her decision to skip it might reflect deeper issues, though, particularly given the tensions with the Badminton Association.
TNE: That’s a good point. There have been reports of unresolved conflicts between Ahn and the Badminton Association post-Olympics. How do these conflicts affect not only Ahn but the sport in general?
DJK: Conflicts at the administrative level can have serious repercussions. Ahn’s silence after expressing her determination hints at a possible rift. If key players feel undervalued or sidelined by their governing bodies, it can lead to a decline in morale and performance within the national team. Moreover, the overall image of the sport can suffer if athletes are perceived as being at odds with their association.
TNE: Speaking of the Association, they are undergoing scrutiny due to a recent audit by the Ministry of Culture, Sports and Tourism, revealing issues related to system practices and even allegations of embezzlement. How does this impact the trust between athletes and the administration?
DJK: Trust is crucial in any sports organization. The Badminton Association’s troubles—such as potential designation of a management organization and budget support suspension—reflect systemic failures that undermine athletes’ confidence in their leadership. If athletes believe that their governing body is not functioning properly or acting in their best interests, they may become estranged or more protective, as we’re seeing with Ahn Se-young.
TNE: The Badminton Association has acknowledged their crisis and promised reforms. Do you think these measures will be enough to bridge the gap with athletes like Ahn?
DJK: Promises of reform are just the first step. Real change requires transparency, accountability, and, importantly, active dialog with athletes. If the Association truly wants to reconcile with players, they need to involve them in discussions about the reforms. This shows respect for the athletes’ experiences and needs, which is vital for rebuilding trust.
TNE: It sounds like a difficult road ahead. What can be done to enhance communication and foster a better relationship between athletes and governing bodies?
DJK: Creating regular forums for dialog between athletes and the Association can be effective. This two-way communication can help address grievances and foster collaboration. Furthermore, implementing athlete representatives in decision-making processes can ensure their voices are heard, leading to healthier governance.
TNE: Thank you, Dr. Kim, for your insights. The situation with Ahn Se-young and the Badminton Association certainly raises important questions about the future of badminton in Korea. Let’s hope for a positive resolution that benefits everyone involved.
DJK: Thank you for having me. I sincerely hope for a constructive path forward, not just for Ahn but for the entire badminton community in South Korea.