PG Esports grows by 37%, Italian partner of League of Legends for the next 3 years

by time news

PG Esports said it closed its fiscal year with growth of 37 percent over the previous year. The Italian company deals with services related to Esports both as tournament organizer and broadcaster. One of the formats made on Twitch by PG Esports, In My Shoeswas a success and represents the trend of the Italian e-sport market, according to which the female target increased 2.5 times. In My Shoes explores issues such as diversity and inclusiveness in the video game scene in Italy.

PG Esports has collaborated with numerous companies: Vigorsol for the Perfetti Group, which sponsored the competitive competitions of Rocket League, as well as Lamborghini who participated as a sponsor at the Milan Games Week. Red Bull is the main sponsor of the Factions tournament, and in 2021 Buddybank also started a collaboration with PG Esports and content created ad hoc. In addition, the Italian company received confirmation by Riot Games as official partner for the Italian tournament of League of Legendsfor the next three years. With almost 600,000 hours viewed in 2021, the LoL tournament is the most viewed in Italy, with almost 3.5 million total views in the year.

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