2023-06-14 13:22:13
Since a month and a half ago Mediaset announced the end of ‘Sálvame’ to deliver the afternoon slot to Ana Rosa, there has been much speculation about the future of the collaborators who have made up the star space of its grill for the last fourteen years and which will be broadcast for the last time on Friday, June 23 on Telecinco.
The presenter Jorge Javier Vázquez has already announced that he needs “a rest”, but the rest of the components want to continue surfing the crest of the wave of tabloids and have already thought about the format of the space in which the most recognized faces of ‘Save me’. Belén Esteban announced a couple of weeks ago that she was working on the new project that is now coming to light.
According to the journalist Rocco Steinhäuser announced in ‘Versió RAC1’, the gatherings have come together. «The Tele factory is preparing a transgressive, fun and very crazy program with the eight best-known faces of ‘Sálvame’. The format will be broadcast outside of Mediaset and it is expected to be released soon, “he announced on Twitter this Tuesday. A day later, ‘Lecturas’ goes further and ensures that this new program will be broadcast on Netflix.
for america
The magazine anticipates that Chelo García Cortés, Kiko Matamoros, Kiko Hernández, Belén Esteban, María Patiño, Lydia Lozano and Víctor Sandoval, regular collaborators of ‘Sálvame’, will star in this adventure. There are no more details. It is not yet known if it will be daily, what it will be inspired by… But a novelty: that the gatherings “will travel through America.”
‘Save me’ quickly became Mediaset’s flagship. The audiences amount to 44 million people (almost all of Spain) the audience it has had since its premiere on March 19, 2009. It reached its audience peak in 2015, even its protagonists gave the chimes from Puerta del Sol to give the welcome to 2018. Until in 2021 came its decline in the ‘share’. They dropped to a 12.6% audience share with an average audience of 1,150,000 viewers, just over half of what it had in its best times.
Even so, experts say that the downturn has not been huge either, which allows them to reinvent themselves, this time with a dizzying jump to Netflix in search of new viewers. And continue with the business, of course. «Four hours of television every afternoon allows you 48 minutes of advertising. That’s 144 ads, at 3,000 or 5,000 euros… », exposes Tacho de la Calle, a television expert.
Convictions for defamation, false or invented information, judicial processes opened for crimes such as misappropriation, even problems with the Treasury through, ‘Save me’ does not die. The shadow of scandals behind the backs of his collaborators is long, which on the other hand is another way to hook the public.
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