100,000 seats sold out on both days, special edition produced for local media
Group ‘Seventeen’ heated up Japan’s Tokyo Dome.
According to their agency Pledis Entertainment on the 6th,Seventeen successfully held the ‘RIGHT HERE WORLD TOUR IN JAPAN’ performance at Tokyo Dome on the 4th and 5th.
Seventeen thrilled 90,000 spectators at Vantelin Dome Nagoya on the 29th and 30th of last month,and then sold out the 50,000-seat Tokyo Dome.
Seventeen, who opened the stage with ‘Fearless’ and ‘MAESTRO’, not only performed Japanese original songs, but also performed the new song ‘Shohikigen’ released on the 27th of last month.
Tokyo Dome, where the performance was held, was transformed into a festival venue. Local media such as Nikkan Sports and Sponich produced special editions highlighting Seventeen’s dome tour.
These media outlets introduced Seventeen’s global status by saying, ’A group that boasts absolute popularity in the world’ and ‘Seventeen and Carat are coloring the world.’
Along with the performance, ‘Seventeen the City’, an urban concert play park, was also opened throughout Tokyo.
Tokyo Dome City features Seventeen music, four types of attractions, and an illumination tree.
In Ikebukuro Sunshine City, a photo zone was set up for fans with a life-sized panel of Seventeen members and Bongbong.
‘Digital Stamp Rally’, a popular program of ‘Seventeen the City’, and F&B collaboration program are also receiving a good response.
Seventeen will continue their Japan dome tour at Kyocera Dome Osaka on the 14th and 15th and at fukuoka PayPay on the 19th, 20th and 21st.
In addition, the 12th mini album title song ‘LOVE, MONEY, FAME’ will be performed at the ‘2024 Billboard Music Awards (BBMAs)’ held in the United States on the 12th (local time), and the ‘Top K-Pop Touring Tour’ will be held. He will also challenge for the award in the ‘Top K-pop Touring Artist’ category.
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How does releasing new music during live performances affect an artist’s connection with their audience?
Interview: Time.news Editor and K-Pop Expert
Editor: Welcome to Time.news! Today we have an exciting opportunity to dive into teh phenomenon that is Seventeen and their recent performances in Japan. Joining us is K-Pop expert, Dr. Mina Lee. Thank you for being here, Dr. Lee!
Dr. Lee: Thank you for having me! I’m thrilled to discuss Seventeen and their remarkable achievements.
Editor: Let’s start with the basics.Seventeen sold out the Tokyo Dome and Vantelin Dome Nagoya with over 100,000 seats sold across two performances. What does this say about their popularity, particularly in Japan?
Dr. Lee: It’s a significant milestone! Selling out such large venues indicates not just popularity, but a profound connection with fans. In Japan, K-Pop groups often face tough competition, but Seventeen has carved out a dedicated fanbase, known as Carats, who are incredibly passionate and supportive.
Editor: It’s fascinating to note that during their Tokyo Dome performance, they not only showcased their existing songs but also introduced a new song, “Shohikigen.” How vital is it for artists to release new music during such significant events?
Dr. Lee: Very important! Premiering new music at major concerts creates excitement and keeps the audience engaged. It also gives fans a sense of exclusivity and allows the group to showcase their artistic growth. For Seventeen, this strategy helps maintain their momentum and showcases their innovation as artists.
Editor: Besides the performances, local media created special editions to highlight Seventeen’s tour. How does media coverage enhance an artist’s image, especially in the context of global recognition?
Dr. Lee: Media coverage plays a pivotal role in shaping public perception. When outlets like Nikkan Sports and Sponich highlight an artist’s achievements and global influence, it not only validates their success but also introduces them to potential new fans. This kind of attention solidifies an artist’s status and can expand their reach significantly.
Editor: Alongside their concerts, Seventeen created “seventeen the City,” an urban concert-themed experiance in Tokyo. What impact do such events have on fan engagement and the overall concert experience?
Dr. Lee: These immersive experiences are game-changers! They allow fans to interact with the group’s music and ethos in a dynamic way. It creates a festival atmosphere that extends beyond the concert itself, deepening the connection between Seventeen and their fans. It also translates well in terms of merchandise and additional revenue streams,making it win-win for everyone involved.
Editor: as we look at groups like Seventeen thriving internationally, what does their success mean for the future of K-Pop globally?
Dr.Lee: seventeen’s success is indicative of K-Pop’s expanding influence worldwide. It’s not just about music anymore; it’s about cultural exchange and building communities around shared interests. As groups like Seventeen continue to push boundaries and connect with global audiences, we can expect to see more diversity and innovation in the industry, opening doors for many new artists.
Editor: Thank you,Dr. Lee! Your insights have been invaluable. It’s clear that Seventeen’s impact goes far beyond the stage, and we look forward to seeing how their journey continues to unfold.
Dr. Lee: Thank you! It’s an exciting time for K-Pop,and I can’t wait to see what’s next for seventeen and their fans.