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Shufersal is implementing in its branches the first innovative technology of its kind in Israel.
The innovative technology enables the identification of vegetable and fruit products using software with artificial intelligence.
The Israeli start-up company “Edgify” has developed the innovative technology, in which a self-service camera is integrated on the cash registers and weights, which detects fruits and vegetables without a barcode.
Photo: PR
The Israeli startup company “Edgify”, which focuses on learning a distributed machine on end devices, has developed a platform for training models of artificial intelligence in end devices, eliminating the need to send data to the cloud.
In recent months, a pilot has been completed in a number of Shufersal branches in the center of the country, under which “Edgify” technology is activated on a number of self-service cash registers and weights.
Edgify’s technology makes the cash registers more customer – friendly, ones capable of detecting non – barcode products like fruits and vegetables, in the end devices themselves and without sending the data to cloud servers. This solution creates a fast, accurate and highly accessible shopping experience for customers with a minimum of human contact. The technology is already in use in supermarket chains abroad and is now coming to Israel for the first time.
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Ofer Bloch, CEO of the Shufersal Group: “Shufersal continues to offer its customers a variety of innovative technological solutions in order to streamline and provide a better shopping experience, through automation centers, smart carts, self-service checkouts and more. Edgify’s technology will facilitate the self-service process and shorten the purchase time for customers.”
Zvika Fishheimer, VP of Human Resources and Strategy Message: “We are investing a lot of effort in implementing technological solutions and Edgify offers a platform that has not yet been seen in Israel and we are proud to be the first to identify it and operate it in our branches around the country.”
Ofri Ben Porat, co-founder and CEO of Edgify: “Adjipei’s entry into the retail industry will enable automation of the buying process. The technology we have developed leads to the highest percentages of accuracy in modeling, as a result of the fact that the models continue to learn and refine with the data that continues to be collected. Although Edgify’s technology is independent and not limited to a particular sector, we decided to start the road in the retail industry, where we have already demonstrated feasibility through cooperation with several leading HMOs and retail food chains. The largest and leading food in Israel – the Shufersal chain. “
Nadav Israel, Founding Partner and Chief Technology Officer at Edgify: “The potential of the solution we bring to the artificial intelligence training world and the retail industry is enormous thanks to the huge amount of information that food chains produce today, transmitted inefficiently wasting processing power and valuable time uploading data to the cloud, decoding and analyzing it.” “Train the network’s data completely and without any problem of transmitting sensitive information, while ensuring a level of accuracy that was not previously known.”
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At the moment, the technology of “Edgify” is deployed and operates in ten branches of the Shufersal chain in the center of the country, and in the coming months it will enter all the chain’s branches at a rate of 25 new branches a month, until full deployment in all Shufersal Deal and Shufersal stores.
Businesses that use Edgify technology to train artificial intelligence models do not need to invest in new infrastructure since any end-to-end device that collects and distributes knowledge learned within the network on which it operates, without having to transfer the data to the servers in the cloud. This solution also removes from the table the issue of privacy for sensitive information transmitted in training services provided in the cloud due to eliminating the need to send information to the cloud and thus exposing it.
In addition to the retail industry, “Edgify” is exploring its capabilities to assist the medical and automotive industries.
About “Edgify”
Edgify specializes in the use of end devices, as opposed to cloud use, for the purpose of distributed training of deep learning and machine learning models for a variety of industries. The use of end devices for information analysis and model training reduces the risks, costs and time required to transmit sensitive data to and from an external server. This technology enables businesses to perform Learn about the data they have perfectly and reach accuracy percentages that they did not know before.
To the Edgify website: www.edgify.ai