SM Entertainment’s first virtual artist ‘Nævis’ will make his official debut on the 10th.
Naibis will begin full-fledged activities by releasing the single ‘Done’ at 6 PM today.
‘Dawn’ is a song that symbolizes Navis’s first step on the journey toward freedom, breaking free from the space and existence that had oppressed her for a long time.
The mysterious yet tense atmosphere and the grandiose synthesizer sounds are combined with a narrative that contains the will to move toward a new world. The lyrics contain a story about moving toward one’s own world without looking back after finishing a chapter.
The music video released along with the sound source depicts Navis freely enjoying the real world. SM reported that the various visuals of Navis moving between the digital world (wilderness) and the real world will be combined with the sensational visual beauty to further increase the immersion of the viewer.
In the world of girl group ‘Aespa’, Navis appears as an assistant who helps the four members through her ability to open a POS that allows her to travel between the digital world and the real world.
After featuring in the track “Welcome To MY World” from aespa’s third mini-album “MY WORLD,” she made a surprise performance at aespa’s second solo concert “2024 aespa LIVE TOUR – SYNC: PARALLEL LINE-” in June.
Recently, they sequentially released teaser images that started with a teaser that contained a journey from the digital world to the real world, followed by ‘The Birth of Naivice’, which depicts a story of a new birth in the real world in human form, ‘Naivice Origin Story’, which unfolds a prequel story in the digital world, and visuals of Naivice appearing in the real world.
SM stated, “Navis will actively utilize the latest technology and be active as a flexible character that can flexibly change in various forms to suit the characteristics of each platform.” They added, “We plan to expand the IP (intellectual property) universe not only to music but also to webtoons, games, MD, and brand collaborations through voices implemented with artificial intelligence (AI) voice technology and content produced with generative AI.”
[서울=뉴시스]
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2024-09-10 10:09:39