Time.news – Buy concert tickets directly on the platform. It is the new feature being tested that Spotify, the Swedish music streaming company (but also podcasts and audiobooks) is experimenting with. The operation of Daniel Ek’s company, reported by the company as “a test” in relation to which, at the moment, “there is no further news to share”, offers on the sitotickets.spotify.com a series of presales regarding the scheduled shows in the United States of a small range of artists, to tell the truth, little known (Limbeck, Annie DiRusso, Dirty Honey, Crows, Tokimonsta, Four Year Strong and Osees). Users must have a Spotify account to purchase tickets, though.
“At Spotify, we regularly test new products and ideas to improve our user experience. Some of these end up paving the way for our broader user experience, and others only serve as important learning. Tickets.spotify.com is our latest test. We have no further news to share about future plans at this time, ”the company said in a note to the TechCrunch website.
The launch of Spotify’s ticketing platform comes just days after TikTok announced its partnership with Ticketmaster to allow users to discover concerts and other live events. TikTok is also working on a music streaming app that could compete with Spotify and Apple Music (it filed a TikTok Music trademark in May). Last February, Snap entered into a similar partnership with the ticket booking platform to promote event discovery through Snap Minis.