Partnership between ApexBrasil and Think Plastic Brazil promotes event at the Brazilian Embassy in Buenos Aires
By: National Institute of Plastic (INP).
The Argentine Mission, promoted by ApexBrasil (Brazilian Agency for the Promotion of Exports and Investments) in partnership with Think Plastic Brazil, a portfolio of solutions for the transformed plastic products sector in the process of internationalization to target markets, carried out through a partnership between ApexBrasil and INP (National Institute of Plastic), took place on August 21 and 22 at the Brazilian Embassy in Buenos Aires.
Nine companies associated with Think Plastic Brazil attended the event, which promoted lectures and business rounds, creating opportunities for training and networking. The participating companies that are part of the portfolio were: Alfamec/Floridis, Dello, Evo, Látex São Roque, Maxeb, Maxcril, Polibras, Schwanke, and Usual Brinquedos.
The opening of the Argentine Mission featured welcoming words from the Brazilian Embassy in Buenos Aires, with the presence of Counselor Leonardo Valverde. Daniela Ornelas, a Market Development specialist from Think Plastic Brazil, represented the portfolio at the event, participating in lectures and strategic meetings.
For Carlos Moreira, Executive Director of INP and of projects at Think Plastic Brazil, the Argentine Mission represents the strengthening of the internationalization of Brazilian industries in Latin America. “This Mission stood out for the connections made at the Brazilian Embassy in Buenos Aires, for the deals closed, and for the information shared during the exclusive lectures,” says Moreira.
Roger Planas Buil, Export and Import Manager at Dello, considered the Argentine Mission to be very productive with high quality in the selection of clients. In his case, the meetings took place with strong players in the stationery sector in Argentina.
The results achieved with the participation of the portfolio in the Argentine Mission totaled 75 new contacts, 85 meetings, $253,500 in closed deals at the event, and an additional $1,878,500 in expected business for the next 12 months.
About Think Plastic Brazil
Think Plastic Brazil began its activities with 38 companies and, over the past 20 years, expanded its participation to over 220 companies. During this period, the portfolio promoted 4,773 participations of companies in the sector in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, generating over $1.247 billion in business and a total investment of $12.338 million, achieving an impressive ROI of $101.04 for each dollar invested.
For those interested in joining the portfolio, please contact Richard Assis at the email [email protected] or visit the website thinkplasticbrazil.com.
About ApexBrasil
The Brazilian Agency for the Promotion of Exports and Investments (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investments to strategic sectors of the Brazilian economy. To achieve its goals, ApexBrasil carries out diverse commercial promotion actions aimed at promoting exports and enhancing Brazilian products and services abroad, such as prospective and commercial missions, business rounds, support for the participation of Brazilian companies in major international fairs, visits from foreign buyers and opinion makers to understand the Brazilian productive structure, among other business platforms that also aim to strengthen the Brazil brand.
The Agency also works in coordination with public and private actors to attract foreign direct investments (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
About INP
Founded in 1989, the National Institute of Plastic (INP) emerged during the globalization process and the need to make the plastic market more competitive internationally. Its strength and representativeness come from the union of the Brazilian Association of the Plastic Industry (ABIPLAST), the Brazilian Chemical Industry Association (ABIQUIM), and the Union of Synthetic Resins Industries in the State of São Paulo (SIRESP).
The goal of INP, as a sectoral technological entity, is to be the branch of the entire plastic production chain in Brazil. To achieve this, the entity maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium enterprises, and develops Technical Standards for manufacturing higher quality products.
Subject:
Trade Promotion
Market:
South America
Export Sector:
Home and Construction –
Plastic and Packaging
Investment Sector:
Not applicable
Publication Language: Portuguese