2024-03-14 09:51:12
In anticipation of the US National Football League (NFL) final, known as the Super Bowl, the National Department of Public Diplomacy initiated an information campaign.
This was reported by the Telegram channel “Today in Israel”.
In order to attract the attention of the American public to the issue of the release of hostages held by Hamas, the National Department of Public Diplomacy, together with the government advertising agency (LAPAM), organized a promotion before Super Bowl 24 through smart TV, radio broadcasting and outdoor advertising.
As part of this initiative, Paramount’s streaming service will air a video produced by the Ministry of Diaspora Affairs in collaboration with the National Department of Public Diplomacy, calling for the release of the hostages from Hamas.
In addition, a targeted video from the National Department of Public Diplomacy will be broadcast on news platforms, and posters with a similar message will be placed in Washington and New York. Video on digital radio is expected to be included in programs related to current events and sports.
Although the campaign expected to reach tens of millions of views, in its first days of activity in the United States it received over 10 million views. The ad was financed by Jewish owner of the New England Patriots, Robert Kraft.
“We are the greatest nation in the world, but to me it is beginning to resemble Germany in the 1930s, and I want to keep us from falling into the 1940s,” he said.
Here is a video that is being broadcast as an advertisement. It depicts a family whose house was painted by anti-Semites, and a neighbor who decided to help the victims.
Kursor also reported that the Irish refused to shake hands with the Israelis at the women’s basketball championship.
2024-03-14 09:51:12