With a spatula
Swag Records kicks off the year with a bang with the release of singer-songwriter Noreh’s latest promotional single.
“Joke”, a song in collaboration with the label, is already on the main playlists of digital platforms; specifically on New Music Friday Latin, El Ritmo, New Music Friday Latin America and New Music Friday Andes. “Positioning the artists we work with on top Spotify playlists allows them to gain incredible visibility, reaching new audiences and increasing fan engagement. This is key for us as it shows that the talent of Venezuelan artists is international,” says Julio Gali (@galitheape), general manager of the label.
This new Noreh promo, which premiered last Friday, January 27; is shaping up to be one of the best songs for the label and artist. “This launch, which has already been a resounding success from day one; it is an opportunity for us to further expand our audience, and it also helps us to build our brand image internationally”, adds Gali.
This, without a doubt, confirms that Swag Records continues to grow like foam, betting on the growth of each of its artists. “For us it is important to make history in Venezuelan music, because this will allow us to position ourselves as a benchmark in the international industry and be innovative leaders; having a direct impact on the musical evolution of the country. This will not only allow us for Swag Records to attract new talent; but it will contribute to the national economy, expanding our culture to the rest of the world”, concludes Julio.
To find out more details, you can follow the social networks of the artists and the label (@swagrecordsus).