2024-04-30 21:06:59
One of the most recognized beers in the country arrives in a new presentation and it is that Tecate Light has just launched what will be the new sensation of the season. Is about Tecatita Light, a limited edition of beers available only in the north of the country. This version is distinguished by its presentation in a can and labels limited editionwhich preserves the characteristic flavor of the brand, but in a smaller size.
The new Tecatitas are ideal for any day of the week: whether for little Mondays, during the week or to relax on a casual Thursday; This new presentation provides the best serving experience to enjoy a small pleasure at any time. Plus, it’s the perfect size for the hot climate in the north of the country, keeping it cold until the last sip.
“We are very happy to present this new limited edition of Tecate Light, which was created to adapt to our 18+ consumers and their moments of disconnection throughout the week, with the same refreshing flavor that characterizes our brand,” explained María José. Carbia, Senior Brand Manager of the brand.
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This launch will include activations at points of sale and interactive experiences, always seeking to create meaningful moments with consumers, an aspect in which Tecate has stood out in the beer industry in recent years.
Tecatita Light will be available exclusively in nine states in the north of the country, a region recognized for being one of the main consumers of beer in Mexico. Look for them in the self-service stores of your choice, so don’t miss out on yours, and enjoy the same flavor of Tecate Light, but smaller.
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2024-04-30 21:06:59