The aggregate segment revenue of VK (until recently Mail.ru Group) in the third quarter increased by 19% compared to the same period last year and amounted to 30.41 billion rubles, according to the company’s message received by RBC.
Revenue from advertising increased by 28.2%, to 12.23 billion rubles, game “daughter” MY.GAMES – by 2.3%, to 10.1 billion rubles, from user payments for social services (Community IVAS) – by 5.7%, to 4.48 billion rubles, from educational technologies (Skillbox Holding Limited) – by more than 56%, to 2.5 billion rubles.
As noted in the post, the growth rate of the gaming segment has slowed compared to previous periods due to the continuing high base effect of the pandemic period last year and the lack of new major game launches in the first nine months of this year. VKontakte’s quarterly revenue grew by 29% and exceeded RUB 7 billion.
VK raised its forecast for revenue from educational technologies at the end of the year – it may exceed 10 billion rubles. (earlier expected less than 9 billion rubles). In the third quarter, the average monthly audience of VKontakte in Russia was 72 million users, the same indicator for Odnoklassniki was 38 million users.
The aggregate segment EBITDA of the holding increased by 28% to RUB 8.42 billion. VK’s net loss rose to RUB 1.4 billion. from 415 million rubles. a year ago. In particular, the loss of O2O (a joint venture with Sberbank, developed by Citymobil, CityDrive, Delivery Club, Samokat, Kitchen on the District, etc.) amounted to 3.88 billion rubles. instead of 2.968 billion rubles. in the third quarter of 2020; loss of AliExpress Russia: (JV with Alibaba, USM and RDIF) was equal to 1.2 billion rubles. instead of 162 million rubles. a year ago.