In the middle of the World Cup, the players of the France team ensure that they spend good times together thanks to the legendary game. An activity that inspires the French.
While the France team is successfully playing the 2022 World Cup matches, the Blues have put a lot of spotlight on the famous card game “One». «We play Uno to have more team cohesion“, declared in particular the player Aurélien Tchouameni at the end of the match against England, this Saturday.
During a press conference at the end of November, the player Matteo Guendouzi also declared: “It’s true that the days can be a little long from time to time, but there is a great group, we all get along very well together. We play a lot of cards, especially Uno. »
This particular interest of the Blues for this legendary card game did not leave the French insensitive. “We are noticing a small acceleration in sales. They are 7% higher than their usual rate. This increase has been going on for 15 days and more particularly for a week“, we note on the side of JouéClub. A trend that had already been noticed at previous World Cups. In 2018, the French team featured the Perudo dice game, which also saw an increase in sales.
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A game founded in 1971 in the United States
The Blues have therefore swapped the dice for the multi-colored cards of a game which celebrated its 50th anniversary last year. It was created in 1971 by Merle Robbins, a barber from Ohio, who wanted to simplify the rules of the card game “8 americanto put an end to some quarrels with his son and his wife.
Merle Robbins, who immediately believed in the potential of her game, invested 8000 dollars to produce 5000 units which were sold in the family hair salon. A year later, in 1972, International Games bought the invention for the modest sum of 50,000 dollars and 10 cents per game sold. Mattel, an American company specializing in toys and games, bought International Games in 1992 and consequently the “Onewhich then became a worldwide success.
The game then increases its popularity by putting on the colors of Coca-Cola or Toy Story and by multiplying the versions. In the 2000s, the Uno Extrême and its automatic card distributor appeared on the shelves. “Today, the Uno Extrême sells the most“says Joué Club, which specifies that all types of Uno combined, “it is the best-selling card game in France, excluding traditional card games».
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In 2020, more than 10 million units were sold worldwide, exceeding one million sales in France. “Uno has established itself as a benchmark game for various reasons: its rules are simple, it can be played at any age, it is user-friendly and can be played in all circumstances.», Explains the representative of JouéClub. In any case, he seems to have convinced the Blues.
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