Adidas is preparing for the opening of the 2022/23 season, and is launching the SPEEDPORTAL X shoes, which will be sold in a special design and in a limited edition with the stars of the Adult Swim animated series, Rick and Morty.
The new shoes are equipped with Stability System technology that provides stability and a perfect fit for the foot. The shoes are the fastest to date that Adidas has created and they were designed in such a way that the upper part of the shoe is made of a knitted and breathable fabric that improves the fit to the foot and allows maximum ventilation and grip that keeps the players’ feet locked. In addition, the weight of the shoes is very low and the outer part comes without laces to provide direct contact with the ball, all in a special and one-time design.
The launch campaign of the shoe includes a commercial video with characters from the series Rick Rick and Morty, the coolest grandfather and grandson on the TV screen, the pair of lovers of intergalactic adventures from the best animated series today. In the video, the cartoon and exaggerated world created by Justin Roiland and Dan Harmon meets the real world when Rick and Morty have an exciting and unique meeting with no less than the giant players: Leo Messi, Paul Pogba, Karim Benzema and Paulo Diabla, who wear and are impressed by the X SPEEDPORTAL shoes.
As part of adidas’ vision to collect plastic waste, the X SPEEDPORTAL is the first soccer shoe made from at least 50% recycled materials.