2023-04-29 20:11:09
The first multi-brand store has been opened in the “Origo” shopping center, which is a hitherto uncharacteristic approach in the Baltic States – the store will simultaneously represent the collections of two brands of textile products and accessories – “Springfield” and “Women’secret”.
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The new concept store was opened on the 2nd floor of the new building of t/c “Origo” in a space of more than 300 square meters, combining the collections of the internationally known brands “Springfield” and “Women’secret” for the whole family. The store is also expected to add Springfield Kids and youth underwear brand HI&BYE collections soon.
“Despite the challenging economic climate in the retail sector, we see a high potential for cooperation with the Origo shopping center,” admits Katre Plaan, general manager of KarKat Fashion Group in the Baltic States. “KarKat Fashion Group” is the official franchise partner of “Tendam Group” with a high reputation, representing 17 stores in the Baltic region and such brands as “Springfield”, “Women’secret”, “Cortefiel”, “Pedro del Hierro” etc. “Tendam Group” is one of the European groups of companies in the specialized fashion industry.
“Origo” has been reconstructed and expanded in 2020, turning into a multifunctional commercial center. on the first three floors of the building there are comfortable trade and service provider premises, while on the top three floors of the building there is the “Origo One” business center. Last year, the number of visitors to t/c “Origo” reached almost 20 million, says Evija Majevska, commercial director of the real estate company “Linstow Baltic” and the multifunctional center “Origo”.
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