2024-09-05 10:12:57
The iPhone 16 should, once again, not present any major innovations. Real changes are planned for 2025 and there is even talk of a model that will change the scale.
Apple fans eagerly await the traditional September event every year, unveiling the new iPhones. But this year, the excitement can be quiet. L’iPhone 16, which will be presented this Monday, September 9, will not bring any significant changes compared to its predecessor, according to information obtained by Mark Gurman of Bloomberg. The previous iPhone itself did not change the situation last year.
Of course, theiPhone 16 will as usual show some new features. We can expect bigger screens, new colors, a dedicated camera button, artificial intelligence improvements and a more powerful A18 chip. But in general, the design and functions will be very close to those of the iPhone 15. Apple seems to have chosen carefully for its 2024 flagship, wanting to focus on incremental developments instead of disruptive innovations.
This choice is undoubtedly explained by the desire to reassure investors and maintain a good sales level in an uncertain economic situation. The iPhone remains Apple’s flagship product, generating almost 50% of domestic sales. With an iPhone 16 in the pipeline, Apple is ensuring the loyalty of its customer base and selling its stocks without difficulty.
A “fourth generation” of iPhone next year?
Fans of innovation will have to wait until 2025 to see the change. According to Mark Gurman, Apple is preparing several major new features for next year. First, the new iPhone SE should be launched in January 2025. This entry-level model, offered at a more affordable price, will benefit from a new design inspired by the iPhone 12/13 with an edge screen -to-ear It can appeal to a wider audience and boost sales in the mid-market segment.
But it is above all the iPhone 17, expected for September 2025, which should mark a real breakthrough. Dubbed the “iPhone Air” internally, it will sport a completely redesigned look with flat edges, tempered glass and a redesigned photo module. Thinner and lighter, it will launch what an expert referred to by Bloomberg calls “the fourth generation of iPhone”, finally adding to the iPhone, iPhone Pro and iPhone Pro Max, after the iPhone Mini which never met the expected success after its launch in 2020 .
Beyond the extra-thin and very sleek design, typical of the MacBook Air which impressed when it was launched in 2008, the iPhone 17 will integrate cutting-edge technologies, such as a fingerprint sensor under the screen, periscopic zoom, changing the charging or even satellite connection. The A19 chip, installed at 3 nm, will offer several advantages in terms of performance and energy efficiency. In short, a real innovation for where you can raise interest and sales after many years without much surprise.
While waiting for this revolution, the iPhone 16 will therefore play a revolutionary role. It will allow Apple to maintain its market share and margins, without disrupting a recipe that has worked for almost 16 years. But all eyes are already on 2025 and the promises of innovation from iPhone 17. Apple fans will have to be patient before discovering the long-awaited new generation of their favorite smartphone.
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