2023-11-23 01:25:25
By Le Figaro with AFP
Published yesterday at 8:18 p.m., Updated 4 hours ago
French comic book designer and screenwriter Fabrice Caro (aka Fabcaro) in Vanves, October 24, 2023. JOEL SAGET / AFP
The 40th title of the famous comic strip breaks sales records barely a month after its release.
Less than a month after its release, the new Asterix, L’Iris Blanc, has sold more than a million copies in France, Albert René Editions, which publishes it, announced to AFP on Wednesday. As Christmas approaches, the 40th album of the adventures of the famous Gaul, which marks the arrival of the successful screenwriter Fabcaro, remains at the top of sales with 1,062,370 copies sold, according to the GfK ranking, a reference in terms of sales of books.
Treerunnerx and Bonemine
Published on October 26, two months before the holidays like every two years, the last Asterix was printed at “more than five million copies» and in 20 languages, awaiting other versions. For the previous one, Asterix and the Griffin in 2021, the publisher had bet on five million and 17 languages. Result: 1.55 million comics sold in France alone in the first two months.
The protagonists of L’Iris blanc are the village chief, Abraracourcix, and his wife Bonemine (in spite of themselves, because they find themselves separated). Between them intervenes the chief physician of Julius Caesar’s armies, Vicevertus. This follower of the “Positive thought» instills in the Roman garrisons, then the inhabitants of Asterix’s village, a new philosophy and ways of expressing themselves. Kindness, empathy, healthy living, harmony between beings… This noble speech hides goals that are less so.
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