Kanye West’s collection for Gap drove the web crazy, because you have to rummage through garbage bags to find a fashionable item whose average price is NIS 700. The choice to avoid hangers comes from the provocative star himself, after he was annoyed that this was how his collection was displayed in chain stores. He added that buyers will not get help from the sellers but will have to rummage through the bags themselves to find something they like.
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The collection, the result of a collaboration between designer Damana Vasalia and Kanye West, angered surfers who, according to them, West insists on using homeless people as muses. “That’s all that’s wrong with billionaires,” the tweet reads, “they don’t see the human suffering, they see an opportunity to be ajim and make money from it, it’s repulsive.”
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This is not the first time the fashion industry has used garbage bags to show the gaps between wealth and poverty, but Kony Gap’s encounter with the bags led to harsher reactions than usual.