2023-08-09 10:29:25
After massive investments during the 2023 transfer window, Saudi Arabia’s petrodollar-infused championship scored another success on Tuesday August 8, but this time in the field of broadcasters. Canal+, a subsidiary of the Vivendi group, bought the rights to broadcast the matches played on the peninsula.
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L’accord court “for the next two seasons” for France and Africa, specifies the press release from the group. The 2023-2024 season begins on August 11. Canal+ will broadcast two meetings a week on its antennas.
The sequel after the ad
Benzema, Ronaldo, Kante
To attract spectators to watch his championship, Crown Prince Mohamed Bin Salman’s strategy is simple: bring in sports stars with staggering salaries. The first big hit was Cristiano Ronaldo, living legend of his sport, recruited shortly after the World Cup in Qatar by the Al-Nassr club.
The second big name is none other than his former Real Madrid partner Karim Benzema. Free of any contract, the Ballon d’Or 2022 signed for three years at Al-Ittihad in early June. The French striker was then joined by his compatriot N’Golo Kanté. The 32-year-old defensive midfielder has signed up with the Jeddah club for three years.
#Saudi #Arabian #Championship #broadcast #Canal