The Veronese company has launched an irreverent campaign to promote Buondì Motta
The first controversy arose from the commercial in which a little girl was crushed by a meteorite. Now instead the Trunks shows a family gathered for breakfast dealing with a fairy who tries to transform the brioche with magic. A sort of annoying Tinker Bell, so much so that her family take turns killing her: crushing her with their hands, hitting her with a hammer or punching her with a boxing glove.
This time the result was a flurry of criticism directed at Bauli (the Veronese confectionery giant that also owns the brand Motta), with allegations of sexism and even to incite al feminicide (full article here).
November 30, 2022 – Updated November 30, 2022 , 6:19 pm
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