The free Chinese social network TikTok introduced from this week paid content for videos up to 20 minutes.
The new program of this social network, which became internationally popular for its short videos, It is called “Series” and, according to the platform, it is “a new way for creators to share their storiestalent and creativity with premium content while further deepening their connection to the TikTok community.”
A “Series” may contain up to 80 videos and the creators will be able to establish their rates between 1 and 190 dollars, according to the specialized media The Verge.
TikTok’s content guidelines will be the same for these videos as they are for other content in the app.
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Monetization will be done through paywall, a practice that creates a restriction on access to certain content by forcing visitors interested in accessing it to make a payment, as used by other platforms, including Patreon, OnlyFans and Netflix, as well as publications such as The New York Times and The Wall Street Journal.
this option is available, for now, only to select creators, but “Series” will be opened to other users in the coming months.
According to The Verge, in this launch phase, TikTok will allow creators to keep all of their income, minus processing fees and the app store.
“’Series’ joins our growing range of monetization solutions as we continue to create new ways for creators to feel valued and rewarded as they inspire and engage our community,” the statement said.
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when it was released TikTok his videos used to last up to 20 seconds and now they can be extended up to 10 minutes.
Additionally, the app announced a new creator fund called the Creativity Program that only rewards videos longer than one minute.