Twist Pop-Up Store Tokyo: Anime Center Event – November 2023

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Disney’s Twisted wonderland Expands with Pop-Up Stores, Collaborations, and Cafes in 2025

Disney and Aniplex’s immensely popular franchise, Twisted Wonderland, is set for a major expansion in late 2025 with a series of immersive experiences for fans, including pop-up stores, collaborative merchandise lines, and themed cafes. The multifaceted rollout aims to capitalize on the anime adaptation currently streaming exclusively on Disney+.

Did you know? – Twisted Wonderland originated as a mobile game released in Japan in March 2020, gaining a dedicated fanbase before its anime adaptation.

Immersive Retail Experiences Coming to Tokyo and Beyond

Fans of the series will soon have multiple opportunities to engage with Twisted Wonderland through dedicated retail experiences.A pop-up store will be held at the Tokyo Anime Center from November 26th to December 24th, 2025, featuring a wide array of goods initially released at the Animate Girls Festival 2025 (AGF2025) Aniplex booth. Shoppers who spend 2,000 yen (tax included) or more on merchandise will recieve a random bookmark from a selection of 12 unique designs.

The Tokyo Anime Center pop-up will showcase a diverse product lineup, including A4 clear file & postcard sets (850 yen each), acrylic charm collections (880 yen each, random selection from 12 types), acrylic blocks (3,000 yen each, 22 types available), and illustration card books (3,500 yen).

Pro tip: the “Avail” collaboration offers affordable merchandise, making Twisted Wonderland fashion accessible to a wider audience.

Collaborative Merchandise Expands the Reach

The Twisted Wonderland universe is extending its reach through strategic collaborations. From November 1st,2025,a special line of goods designed for “dormitory residents” will be available,blending the aesthetic of the game with the casual style of Shimamura Group’s “Avail” brand. This collaboration will be released nationwide across Japan.

Additionally, Bandai Spirits’ “Ichiban Kuji disney Twisted Wonderland Vol. 8” lottery goods, featuring characters in event costume masquerade dresses, will launch at bookstores across Japan on November 28th, 2025.

Reader question: Will the commemorative cafes offer exclusive merchandise? Yes, each cafe will feature limited-edition goods alongside the themed menu.

Themed Cafes Offer a taste of the Twisted Wonderland

Fans can also immerse themselves in the world of Twisted Wonderland through a series of commemorative cafes opening in Tokyo, Osaka, and aichi on October 30th, 2025, and running through December 16th, 2025. These cafes will feature menus inspired by the tea party at Hearts Labyul Dormitory, specifically focusing on season 1’s “Episode of Hearts Labyur.”

Aniplex Expands Retail Presence

Aniplex has announced that goods utilizing dormitory uniform card illustrations, previously available at the Aniplex booth during AGF2025, will also be sold at the Tokyo Anime Center and Animate stores. A social media post from Aniplex GOODS TEAM on October 17, 2025, confirmed this expansion of retail availability.

[Information lifted]”Disney Twisted Wonderland”Animate Girls Festival 2025We have decided to sell goods using the dormitory uniform card illustrations at the Aniplex booth.It has also been decided that it will be sold at Tokyo Anime Center and Animate!Please