Sobeys Set to Transform Former Toys “R” Us in Vancouver: A New Era for Fairview?
Remember the days of Geoffrey the Giraffe and endless aisles of toys? Well, those days are officially over at the old Toys “R” Us location in vancouver’s Fairview neighborhood. But what’s replacing it might just be as impactful: Sobeys, the Canadian grocery giant, is moving in.
But what does this mean for the neighborhood, the iconic Bowmac sign, and the future of grocery shopping in this rapidly evolving area? Let’s dive in.
Sobeys Takes Over: What We Know So Far
Notices posted at the 1154-1174 W Broadway location indicate that significant commercial construction, demolition, and tenant improvements are on the horizon. The 11,500-square-foot space is slated for electrical work and other upgrades, with the current contractor estimating the project to last about four weeks, starting May 26, 2025, at a cost exceeding $100,000.
The big question? Which Sobeys banner will grace this location? Sobeys owns a diverse portfolio of grocery brands, including Safeway, FreshCo, Thrifty Foods, and IGA, all of which have a presence in Metro Vancouver. Could this be a new concept store, or a familiar favorite getting a fresh start?
Fairview’s Grocery Landscape: A Neighborhood in Transition
Currently,Fairview isn’t exactly a grocery store mecca. Residents have limited options, with a Meinhardt and a No Frills located a few blocks apart. But that’s about to change.
The broadway subway project is expected to bring increased densification to the area, with numerous residential towers planned. This influx of new residents will undoubtedly drive demand for more convenient and diverse grocery options.
Competition Heats Up: City Market Arrives
Sobeys isn’t the only player eyeing Fairview’s growing potential. Loblaws, another major Canadian retailer, is planning to open a City Market in early 2026 at 1477 W Broadway. This two-story grocery store will be part of a new tower growth, adding even more competition to the mix.
The Bowmac Sign: A Vancouver Icon in Limbo
Perhaps the most intriguing question is what will become of the iconic Bowmac sign. Built in 1958, this towering neon sign is a beloved heritage site, representing Vancouver’s vibrant neon era. It was once the largest freestanding sign in North America and the tallest structure in Vancouver outside of downtown.
However, the sign’s future is uncertain. Its heritage status was tied to the lease agreement between the property owner and Toys “R” Us. With Sobeys taking over, the fate of this landmark hangs in the balance.
Preservation Efforts: Can the Bowmac Sign Be Saved?
Vancouver has a history of preserving its neon heritage, with organizations like the Vancouver Neon Collective advocating for the restoration and protection of these iconic signs.Will they step in to ensure the Bowmac sign remains a part of Fairview’s landscape?
Parking Predicaments: What Happens to the Rooftop Lot?
Another question mark hangs over the parking lot situated on top of the former Toys “R” Us store. Currently operated as a paid lot by Diamond Parking, its future is unclear.
Will Sobeys convert the lot into dedicated parking for its customers? Or will it remain a paid lot,perhaps managed under a different system? The answer could substantially impact the shopping experience for residents and visitors alike.
Parking Lot Options: Pros and Cons
Dedicated Grocery Parking:
- Pros: Convenient for shoppers, encourages longer visits.
- Cons: May not be sufficient during peak hours,potential for congestion.
Continued Paid Parking:
- Pros: Generates revenue,manages parking demand more effectively.
- Cons: Can deter shoppers, adds an extra cost to grocery trips.
