NEW YORK, Sept. 6, 2025 — A beloved K-beauty staple has landed in the heart of New York City. The BANILA CO Clean It Zero Cleansing Balm Original, featuring star JEONGHAN, is now available at 1619 Broadway in Times Square.
K-Beauty Icon Makes a Splash in the Big Apple
Get ready to experience a skincare sensation right in Times Square.
- BANILA CO’s Clean It Zero Cleansing Balm Original is now in New York.
- The product features K-pop star JEONGHAN.
- It’s available at 1619 Broadway, New York.
What is the new BANILA CO offering in New York? The BANILA CO Clean It Zero Cleansing Balm Original, now featuring JEONGHAN, has arrived in New York City. This popular cleansing balm promises a gentle yet effective makeup removal experience. Its arrival at 1619 Broadway in Times Square marks a significant moment for K-beauty enthusiasts in the U.S. This unique formulation aims to simplify your skincare routine while delivering impressive results. It effectively tackles stubborn makeup, leaving skin feeling refreshed and clean without stripping natural oils. The partnership with JEONGHAN adds a layer of star power to the iconic product.
The location at 1619 Broadway puts the product directly in the bustling energy of Times Square. This prime spot ensures high visibility for the brand. It’s an opportunity for many to discover or rediscover the effectiveness of the Clean It Zero line. Fans of JEONGHAN will also find a special connection to this release.
This cleansing balm is known for its sorbet-like texture. It effortlessly melts away even waterproof makeup. It also removes impurities and excess sebum. The formula is designed to be hypoallergenic. It’s suitable for all skin types, including sensitive skin. This makes it a versatile addition to any beauty regimen. The balm transforms into an oil upon contact with skin. It rinses off cleanly with water, leaving no greasy residue behind.
Did you know? The Clean It Zero Cleansing Balm is a global bestseller, celebrated for its ability to cleanse effectively without irritation.
The presence of JEONGHAN in the campaign highlights the global appeal of both K-pop culture and K-beauty. This collaboration aims to resonate with a wide audience. It bridges the gap between entertainment and skincare innovation. The launch in New York City signifies a strategic move to expand its market reach. Consumers can now experience this highly-rated product firsthand in a major metropolitan hub.
