2023-10-02 01:51:40
Viet Vuong’s booth at the Textile and Garment Supply Fair Toronto. (Photo: Vietnam+)
At the Toronto Textile and Apparel Supply Fair 2023, a Vietnamese business has received quite special attention from the Organizing Committee and the Canadian Textile and Apparel Association thanks to its focused plans for each type of market and its ability to Ability to grasp the trend of converting production for the Green Environment.
Viet Vuong is a textile and garment enterprise that specializes in outsourcing to serve the world’s fashion brands.
Over the years, this business has made strong investments in infrastructure, with the goal of creating a friendly Green Working Environment, serving the interests of workers and the entire community.
Currently, Viet Vuong has opened its third factory in Ben Tre and this facility meets all requirements of the Green Building Rating System (LEED) of the US Green Building Association, and is also certified as a Green Building Enterprise. Green Industry.
The business sets the slogan of not compromising on the quality or service it is providing to its customers and brands, with the determination to affirm its position in this North American market.
Mr. Nguyen Vinh Bao, Executive Director Viet Vuong In the Southern region, Canada is a new market with a long winter so it is suitable for the company’s products.
What’s special is that customer companies and big brands in Canada pay great attention to production in Green Factories. This is a trend that the company has grasped and is prepared to meet the standard requirements of customer brands.
The Canadian textile market is considered to have quite large consumption power, with a total value of consumed products of up to 10 billion USD per year. However, Vietnam’s textile and garment exports here are still very modest.
Data from the Border Trade Agency Canada shows that Vietnam’s textile and garment export value in 2022 will reach about 1.8 billion USD. Vietnam has surpassed Bangladesh, where prices are low, to become the second largest exporter of textiles and garments to Canada after China, with a market share of more than 12%.
[Hàng Việt Nam có nhiều tiềm năng tiến vào thị trường Canada]
Viet Vuong believes that to be able to compete with China, domestic factories will have to change to meet the concerns of customer brands in Canada. Those factories will have to have special highlights, with products of special value.
Most customers here are interested in whether the product is made in a factory that meets quality standards for environmental protection, and therefore, Green Factory will be an advantage for you to pay more attention to. to us.
Mr. Bob Kirke, Director of the Canadian Textile and Apparel Federation, commented that the Vietnamese company attending this fair is a good, reputable company. They may already have brand customers from Europe, but he thinks they are looking to the Canadian and North American markets for growth.
This textile supply fair is for manufacturers and reputable brands. Viet Vuong has also done market research and may be able to join hands with big brands in Canada.
Viet Vuong’s factory in Ben Tre. (Photo: Vietnam+)
Viet Vuong currently has a stable customer base in Europe and some in the US, but it seems they have realized the potential of the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), in which Vietnam Nam and Canada are both members, so they decided to gradually move to this area.
After CPTPP took effect, Canada immediately eliminated 42 tariff lines on Vietnamese textile and garment products and after 5 years of implementation, the export value of Vietnamese textile and garment products increased by 100% compared to 2018, when CPTPP points have not taken effect yet.
The Vietnam Trade Office in Canada is promoting support for Vietnamese businesses through connection activities and disseminating information about the Canadian market to help make the most of CPTPP’s principles of origin in the field. area textile.
Ms. Tran Thu Quynh, Commercial Counselor of the Vietnamese Embassy in Canada, said: “Through this fair, along with the efforts of the Trade Office to support the Vietnamese textile and garment industry, we are aiming to Guide businesses of the two countries in particular and businesses participating in CPTPP in general to have purchasing strategies, investment strategies and logistics strategies in efforts to connect supply chains in the global textile and garment industry , especially the supply chains of countries participating in CPTPP.
In addition to converting the Green Factory, Viet Vuong is also aiming to produce renewable materials such as fabrics from renewable fibers. This will be a new trend that factories in Vietnam must prepare to meet the requirements of the Canadian market as well as the North American region./.
Ha Linh (VNA/Vietnam+)
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