2023-04-20 05:45:09
Its new project is called “Dying Well”. Vincent Bolloré is intended for residents of Ehpad and will no doubt offer it on tablets offered to residents of retirement homes that he finances quietly. There takes place a ” journey “ several steps to better prepare for death: make peace with yourself, talk to your children, or, why not, write a ” life story “, a sort of short autobiography to pass on to his descendants. The Breton industrialist, 71, confides to his visitors that he was very marked by the Orpea scandal, born of the revelations of the book The Gravediggersby journalist Victor Castanet, on this network of 350 accommodation establishments for the elderly and specialized clinics.
At the helm of the “Dying well” project there are several discrete digital players, including “a friend of forty years »as Vincent Bolloré likes to present the head of the company Chantal Barry who, with her company, Euro Media, reigned for decades over the industry of technical television services (the Olympic Games and the Tour de France, “Questions for a champion” or “The Voice”), and with which he has been in business for years. “All this is not yet deployed or finalized”she says to Monde about “Dying Well”. Like Vincent Bolloré, she is also a Christian – a “in love with Jesus”, she summarizes – which now finances, through a foundation, new media geared towards evangelization. In short, a profile that appeals to Vincent Bolloré.
Since February 17, 2022, the year of his 70th birthday and the bicentenary of his group, he has officially left the daily management of his affairs to his sons: Cyrille at the head of the group and Yannick at that of Vivendi, its most beautiful jewel. He also changed his haunt, along with his schedule. He established his office at 51, boulevard de Montmorency, in the heart of 16e arrondissement of Paris, in the three-storey building housing La Compagnie de l’Odet, a family holding company that owns 64% of the group.
On the porch floats the gwenn-ha-you, the Breton flag with ermine speckles. A stone’s throw away stretches the luxurious Villa Montmorency, a group of residences and gardens where the private residence of Mr. Bolloré close to those of some forty large French fortunes. This new setting contrasts with its former offices, in a building on the banks of the Seine, in Puteaux (Hauts-de-Seine). The decor, which he designed himself, is chic and minimalist: a sofa, just a few photos, an atmosphere « nun », sum up those he receives. It is here that he concocts his philanthropic projects, such as “Dying well”, or that he puts order and simplifies the structure of the group he helped to build. But not only.
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