WhatsApp introduces Channels feature for sharing updates and information with users worldwide

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WhatsApp Rolls Out Channels Feature in 150 Countries to Compete with Telegram

Last updated: September 14th, 2023 at 07:45 UTC+02:00

After the successful introduction of the Channels feature on Telegram, WhatsApp has now followed suit by rolling out its own Channels feature in 150 countries. This move is seen as a direct response to the growing popularity of Telegram and its Channels feature.

WhatsApp Channels enables users to share updates and information with a large audience on WhatsApp. Users can search for specific channels using the directory and can also react to messages sent by the channel owner. This feature allows for easier communication and dissemination of information among users.

Announcing the rollout of WhatsApp Channels, Meta CEO Mark Zuckerberg created his own channel to keep users updated on the latest platform developments. Users can join the official WhatsApp Channel to stay informed about the most recent updates. Furthermore, the directory allows users to filter channels based on factors like the number of followers and activity level, making it easier to find and join the most popular channels.

It’s important to note that users can only join a channel by using a valid invite link. The phone number of the channel owner will not be shared to protect user privacy, addressing a significant concern in terms of data security.

One notable feature of WhatsApp Channels is the ability for members to react to messages using emojis. While members can react to shared messages, they cannot respond directly to them. Additionally, it is crucial to be aware that the messages broadcasted in the channel are not end-to-end protected. To promote this feature, WhatsApp has partnered with celebrities who already have a presence on the platform.

WhatsApp has been continuously upgrading its features to enhance user experience, and the addition of emoji reactions is no exception. However, the platform does not display the reactions from other followers, although users can see the total number and types of reactions. The rollout of the WhatsApp Channels feature is being done gradually and will be available to all users in the coming months.

With the introduction of Channels, WhatsApp aims to stay competitive in the messaging app market and to retain its user base by offering features similar to those found on rival platforms like Telegram. As the rollout progresses, users can expect a more dynamic and interactive WhatsApp experience.

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