Who’s wearing the pants here?

by time news

Balenciaga chief designer Demna wished for nothing more than a quick end to this show. The idea with the pants was really good.

The show's first look was presented by Berlin-based artist Eliza Douglas.  The pattern for this blazer is currently available for download as a PDF on Balenciaga's website.

The show’s first look was presented by Berlin-based artist Eliza Douglas. The pattern for this blazer is currently available for download as a PDF on Balenciaga’s website.Balenciaga

“I’ve never wanted a show to be over before it even started,” says Demna, Balenciaga’s creative director. Hands with smartphones reach towards his mouth. He is surrounded by a bunch of journalists. The designer appears fragile, very different from his sometimes violent work. He gently answers the same question over and over again: whether his current, super simple fashion show is a reaction to the big scandal. “I had the idea before that to just focus on the clothes this time,” says Demna. “But the current situation has only confirmed to me that this is the right approach now.”

We are backstage, the new Balenciaga winter collection has just been presented. There is no champagne and no appetizers. Just kisses, hugs and answers that seem honest. This show was highly anticipated at Paris Fashion Week as the luxury brand has had a lot of ugly headlines lately – and it’s still haunting it. Two advertising campaigns had caused great indignation on social media, and links between children and pornography could be read in the photos. Pseudo-moral and conspiracy fueled by the conservative Fox News moderator Tucker Carlson, the wave of outrage probably first arose in the USA and then quickly spilled over to Europe. After that, no one was interested in Balenciaga’s apologies for the misleading imagery and the millions in donations to facilities for traumatized children.

Nobody needs more drama now

On Sunday, during Paris Fashion Week, the first Balenciaga show after the big drama was on. Because there had been riots in the Balenciaga boutiques in the USA, among other things, the venue was kept secret until the evening before, and the guests were asked to be discreet about the address. It’s true that the whole thing isn’t seen as wildly in France, but it was safe to say. Word had already got around that one could not count on the fallow land bombast of past shows à la mud and snow desert.